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Smart Home Ecosystems & the Internet of Things
OverviewJuniper Research's innovative and market-leading research on key vertical markets continues its exploration of how the concept of the Internet of Things (IoT) can be brought into the connected home to unleash powerful smart home services.

The research provides invaluable insight into understanding the smart home market, and how the development of services, technologies and ecosystems are likely to drive this segment towards mass adoption.

Key Features

  • Multi-segment strategic assessment, examining strengths, weaknesses and opportunities from the perspective of start-ups, ‘big brands’ and other players
  • Business model and smart home technology standards analysis
  • Regional evaluation of market verticals’ prospects
  • Investigates the impact of market consolidation and future ecosystem development
  • 5 exclusive forecast chapters evaluate adoption and spend across the following smart home verticals:
    • Connected Entertainment
    • Home Automation
    • Smart Metering
    • Digital Health
    • Connected Cars
  • Interviews with leading players across the value chain, including:
    • AllSeen Alliance
    • Bluetooth SIG
    • Essence Group
    • Nest
    • Wi-Fi Alliance
    • Wink
    • ZigBee Alliance
    • Zonoff  

Key Questions

  1. Which smart home segment will generate the most revenue to 2020?
  2. How are the key strategies that stakeholders can apply to speed market traction?
  3. How do the prospects for smart home services vary by region?
  4. How is the smart home landscape developing?
  5. To what extent does the market remain fragmented?

Companies Referenced

Interviewed: AllSeen Alliance, Bluetooth SIG (Special Interest Group), Essence Group, Nest Labs, Wi-Fi Alliance, Wink, ZigBee Alliance, Zonoff.
Profiled: Alphabet, Amazon, Amdocs, Apple, AT&T, Belkin, Control4, DT (Deutsche Telekom), Microsoft, Samsung, Wink, Zonoff.
Case Studied: Alphabet/Google, Amazon, Apple, DT (Deutsche Telekom), Essence Group, Oomi, Samsung, Target, Wink.
Mentioned: 3GPP, A1 Telekom, ADT, Alere, AlertMe, Alibaba, American Family Insurance, ANSI, Apptix, ARM, Arris Group, ASUS, ATIS, Austin Energy, BBF (the Broadband Forum), BendBroadband, BioTelemetry, BlackBerry, Blue Origin, BMW, Bose, British Gas , BT, CableLabs, Centrica, Cisco, Claro, Comcast, Connected Health, Connectsense, Creston, CUBE.ITG, DeepMind, Deezer, Dell, DirecTV, D-Link, DLNA (Digital Living Network Alliance), Dropcam, Dynix, eCardio, ecobee, Eircom, Elgato, Elisa, EMI Group, ESPN, ETSI, Extra Vegetables, Facebook, Finder Online, Foxconn, GE (General Electric), Gigaom. Green Mountain Energy, GSF Telecom Holdings, HBO (Home Box Office), Healthrageous, HGF (HomeGrid Forum), HGI (Home Gateway Initiative), Home Depot, HomePlug Alliance, HomePNA Alliance, Honda, Honeywell, Huawei, Hulu, IEC (International Electrotechnical Commission), IEEE (Institute of Electrical and Electronics Engineers), IFTTT, IHhome, Infinite Energy, Insteon, Intel, ISO (International Standards Organization), ITU, J D Edwards, Jarden Corporation, Jawbone, Kwikset,, Leaf, Leap Wireless, Lenovo, LG, Liberty Mutual Insurance, LifeWatch, Linksys, Lockheed, LoveFilm, Lutron, Marvell, Mercedes, Metaio, Miele, MobilTel, Motorola, Motorola, National Grid, Netflix, New Jersey Natural Gas, NII Holdings, Nokia, NRG, NTT, ONO, Open Interconnected Consortium, OSGi Alliance, OSRAM, Packet Video, Panasonic, Pebble, Philips, Pioneer, Qualcomm, Quanta Computer, Quirky, Rdio, ReachLocal, Reliance, Reliant, Revolv, Rex Services, Rogers, RomTelecom, Sandvine, Savant, Schlage, Sigma Designs, Silicon Labs, Silvermedia, Sky, SmartThings, SMBLive, Somfy, Sonos, Sony, Southern California Edison, Spotify, Sprint, Staples, Sub Zero, TeleComputing, Telefonica, Telkom SA, Texas Instruments, T-Mobile, TP Vision, ULE Alliance, Universal Music Group, UPnP Forum, Verizon, VimpelCom, Vodafone, Walmart, Warner Music Group, Western Digital, Withings, Wolf, Xiaomi, xkcd, Yale, Yamaha, YouTube, ZTE, Z-Wave Alliance.

Data & Interactive Forecast

Juniper Research’s highly granular interactive excels enable clients to manipulate Juniper’s forecast data and charts to test their own assumptions using the Interactive Scenario Tool; and compare select markets side by side in customised charts and tables. IFxls greatly increase clients’ ability to both understand a particular market and to integrate their own views into the model.
Forecast suite includes:
  • Regional splits for 8 key regions, as well as 12 country level data splits for:
    • Canada
    • China
    • Denmark
    • Germany
    • Japan
    • Norway
    • Portugal
    • Spain
    • Sweden
    • South Korea
    • UK
    • US
  • Segment splits for:
    • Smart Home Entertainment
    • Smart Home Monitoring & Automation Systems
    • Smart Metering
    • Digital Health
    • Connected Cars
    • Connected Home Appliances
  • Interactive Scenario Tool allowing users to manipulate Juniper’s data for 10 different metrics.
  • Access to the full set of forecast data of 87 tables and over 11,600 datapoints.

Research Options

All research reports now come with an enterprise-wide licence

Smart Home Ecosystems & the Internet of Things: Strategies & Forecasts 2015-2020

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Juniper Research provides a complete assessment of the smart home landscape, evaluating 5 service segments and analysing the strategic direction of key market segments. This report is essential reading for stakeholders in understanding where this complex market is heading, and where the opportunities lie that will drive service adoption.

The research suite includes:
  1. Executive Summary - Slide deck summarising key trends, competitive analysis and market forecasts, allied to a series of strategic recommendations for players across the value chain (PPT).
  2. Market Trends & Competitive Landscape - strategic analysis of market dynamics, drivers and trends, together with a Smart Homes stakeholder capability assessment and matrix (PDF)
  3. Market Sizing & Forecasts – regional and sector prospects analysis together with five year forecasts for key metrics, including adoption, service revenue and hardware spend (PDF).
  4. Interactive Forecast Excel – highly granular dataset comprising more than 11,600 datapoints, allied to an Interactive Scenario Tool giving user the ability to manipulate Juniper’s data (Interactive XL).
Download a summary of the table of contents and forecasts above, or request a detailed list of every table and chart via

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Research Details

Steffen Sorrell
Key Vertical Markets
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Canada, China, Denmark, Germany, Japan, South Korea, Norway, Portugal, Spain, Sweden, UK, USA

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