Cybersecurity & the New Threat Landscape
But what are the key segments within cybersecurity?
Cloud Security
Cloud security refers to policies, controls, and solutions deployed to ensure safety of the entirety of, and mitigate weaknesses in, distributed virtual infrastructure, applications, and data. This includes SaaS products, such as Microsoft 365 and Google Drive, PaaS (Platform-as-a-Service) products, such as Windows Azure, and IaaS (Infrastructure-as-a-Service) products such as AWS (Amazon Web Services).
The rise of cloud computing and shared responsibility models between users and cloud providers had led cybersecurity vendors to develop cloud-orientated or cloud-first services and products. Migration of critical enterprise applications and data to cloud, coupled with remote/hybrid working, brought cloud security to the fore, with solutions not only aimed at prevention and mitigation of threats and cyberattacks but also remediation and recovery of system components and data.
DDoS (Distributed Denial of Service) Security
DDoS attacks are a type of persistent cyberattack to applications, servers, services, or networks to distract or overwhelm it by sending rapid and continuous online requests via multiple infected devices (bots) and/or networks (botnets), flooding the bandwidth with fake traffic. Thereby, attackers deny the access of legitimate users to services.
These attacks often serve as front or first-stage attacks to detect and exploit the weaknesses in servers, with attackers aiming to obtain sensitive customer data and/or access critical infrastructures. DDoS security, thereby, refers to dynamic solutions and measures deployed to detect and mitigate these attacks, protect servers and networks, and minimise business downtime.
Email Security
With the advent in remote working, email has arguably become one of the main vectors for cyberattacks, with phishing, BEC (Business Email Compromise) and other forms of attacks, such as those including malware and ransomware, which can lead to large-scale data breaches.
Email security, therefore, refers to various solutions and broader policies to protect email accounts and content against compromises, unauthorised access, data loss or theft. Email security solutions are increasingly incorporated into cloud security solutions, as email is an essential asset to be secured.
Endpoint Security
Endpoint security is the practice of securing endpoint devices such as laptops, desktops, and mobile devices, from cyber threats and attacks.
Many security solutions have evolved to secure endpoints remotely; accessing networks and/or servers, integrating advanced threat intelligence, investigation, and response mechanisms within security platforms collectively known as XDR (Extended Detection and Response), as well as incorporating identity and access management elements for ensuring secure access.
Identity and Access Management
Identity and access management, or IAM in short, refers to a set of rules, policies, and associated technologies deployed to ensure the access of appropriate users to critical enterprise information digitally. It involves assignment of user identities and rules of access linked to those identities, as well as storage of identity and profile data, data governance rules and automated monitoring of data assets.
For many organisations, IAM constitutes the baseline of establishing a secure IT architecture, applicable on both cloud and on-premises systems. Arguably, IAM is also the most important component for organisations to remain compliant to regulations and avoid data breaches.
IoT Security
The IoT is a complex system of not only interconnected devices but also networks, middleware, all endpoints including sensors and appliances, and infrastructure components, as well as data transmitted and stored therein. As such, IoT security refers to ensuring the safety and integrity of IoT devices and networks.
Threat Intelligence
Threat intelligence is threat information that has been analysed and interpreted to provide the necessary context for decision-making. This information-based definition can provide a foundation, as threat intelligence currently leads the way to deployment of solutions attached to the specific threat information processed and action-oriented advice.
Unified Threat Management
Unified threat management is a single security solution that provides multiple security functions or services combined into a device to simplify protection. Hence, unified threat management is also referred to as NGFW (Next-generation Firewall) in some enterprise contexts; encompassing antivirus, web, content filtering, email filtering, and anti-spam.
Our latest research found:
- The total value of enterprise cybersecurity spend will exceed $226 billion in 2027, up from $179 billion in 2022; representing total growth of 26% over the next five years.
- Juniper Research’s Competitor Leaderboard for the cybersecurity market has identified the five leading market vendors as:
- AWS
- IBM
- Cisco
- Oracle
- Sophos
- Cybersecurity vendors must form strategic partnerships with smaller, specialised cybersecurity vendors to acquire new data sources and point solutions, and offer services, such as unified threat management, in order to maintain relevance in this highly competitive market.
Latest research, whitepapers & press releases
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ReportSeptember 2026IoT & Emerging TechnologyApplication Security Market: 2026-2031Our Application Security research suite provides detailed analysis of this emerging market; allowing application security providers to gain an understanding of key security trends and challenges, potential growth opportunities, and the competitive environment.
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ReportSeptember 2026Fintech & PaymentsBanking Fraud Prevention Market: 2026-2031Our Banking Fraud Prevention research suite provides a comprehensive and in-depth analysis of the types of fraud currently impacting the banking sector, and the evolving methods that can be used to overcome them.
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ReportSeptember 2026Telecoms & ConnectivityPrivate LTE & 5G Networks Market: 2026-2031Our Private LTE & 5G Networks research suite provides detailed and insightful analysis of this evolving market; enabling stakeholders - from private LTE & 5G network platform specialists, mobile network operators, and diversified technology companies - to understand future growth, key trends, and the competitive environment.
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ReportSeptember 2026Fintech & PaymentsOmnichannel Payment Platform Market: 2026-2031Our Omnichannel Payment Platform research provides detailed analysis of this rapidly emerging market; allowing omnichannel payment platform providers to gain an understanding of key payment trends and challenges, potential growth opportunities, and the competitive environment.
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ReportSeptember 2026IoT & Emerging TechnologyIdentity & Access Management Market: 2026-2031Our Identity & Access Management research suite provides detailed and insightful analysis of this evolving market; enabling stakeholders - from Identity & Access Management platform specialists, cybersecurity vendors, and diversified technology companies - to understand future growth, key trends, and the competitive environment.
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ReportAugust 2026Fintech & PaymentsContactless Payments Market Data: 2026-2031Our Contactless Payments market analysis provides exhaustive data coverage of the market in its entirety, including the adoption of mobile wallets featuring contactless payment technology, the growth of contactless transactions, and the market’s associated values.
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WhitepaperSeptember 2026IoT & Emerging TechnologyVibe Coding: The Fastest-growing Threat to Application Security Today
Our complimentary whitepaper, Vibe Coding: The Fastest-growing Threat to Application Security Today, examines the state of the application security market; considering its impact on different verticals, and how it is being employed in these verticals to best combat malicious attackers and keep sensitive data safe.
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WhitepaperSeptember 2026Fintech & PaymentsThe Fraud Frontier: Securing Banking in an AI-driven Era
Our complimentary whitepaper, The Fraud Frontier: Securing Banking in an AI-driven Era, examines the rapidly evolving state of the banking fraud prevention market.
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WhitepaperSeptember 2026Telecoms & ConnectivityHow Private Cellular Networks Are Unlocking Industry 4.0
Our complimentary whitepaper, How Private Cellular Networks Are Unlocking Industry 4.0, examines how private LTE & 5G networks are reshaping the way industry works.
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WhitepaperSeptember 2026Fintech & PaymentsHow Omnichannel Payment Platforms Are Streamlining Merchant Operations
Our complimentary whitepaper, How Omnichannel Payment Platforms Are Streamlining Merchant Operations, examines how merchants are utilising omnichannel payment platforms to capitalise on customer data and integration with other business management software in order to minimise inefficiency.
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WhitepaperSeptember 2026Telecoms & ConnectivityBeyond the Headlines: What the 'AI Bubble' Really Means
Our complimentary whitepaper, Beyond the Headlines – What the 'AI Bubble' Really Means, analyses the scale and structure of AI infrastructure investment in the West, and the channels through which it could transmit stress to the wider financial system.
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WhitepaperSeptember 2026IoT & Emerging TechnologyNon-human Identities ~ Transforming Identity & Access Management
Our complimentary whitepaper, Non-human Identities ~ Transforming Identity & Access Management, examines how non-human identities are revolutionising the Identity & Access Management market.
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IoT & Emerging Technology
AppSec Enterprise Spend to Approach $13 Billion Globally by 2031, as Market Leaders Revealed in New Competitor Leaderboard
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Banking Fraud to Reach 2.2 billion Transactions by 2031, Fuelled by Growing AI-enabled Attacks
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Telecoms & Connectivity
Private Network Spend to Exceed $84 Billion Globally by 2031, as Market Leaders Set to Capitalise
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Fintech & Payments
The 6th Financial Innovation Forum – Payments & RegTech Arrives in London
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Fintech & Payments
Omnichannel Payment Platform Revenue to Exceed $100 Billion Globally by 2031, as Leading Platforms Set to Capitalise Are Revealed
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Telecoms & Connectivity
Calling the Game-changers in Telco: 2027 Future Digital Awards are Now Open for Entries
September 2026