Underpin your strategic planning process with independent market expertise

Whether you’re looking to infuse your strategic thinking with high-value market insights, or gain a deep understanding of your competition to better position yourself in a competitive market, Juniper Research has the knowledge, expertise and experience to move you there quicker.
Which countries should we target for expansion?
What are our biggest opportunities?
Which industries are primed for future growth?
Our work

Our expertise is derived from our intimate knowledge of the markets we serve.

We are in constant contact with the movers and shakers in the market, and we have a unique sense of where the markets are heading and how the competition is behaving.

We cover 60 of the world’s leading economies, with specialist practices covering:

  • Banking
  • eCommerce
  • Fintech & Payments
  • Identity, Fraud & Security
  • Customer Interaction Platforms
  • Networks & Connectivity
  • Messaging & CPaaS
  • Roaming
  • IoT & Smart Cities
Strategic Advisory

Our consulting service is aimed at providing unbiased assessments of market potential, competitive positioning and go-to-market strategies. We add value to our client’s internal strategic planning processes by providing independent appraisals of both their current and future market strategy.

Over the past two decades, our market modelling has become increasingly sophisticated; offering great depth and breadth. We are constantly updating and revising our market valuations and the assumptions upon which they are based. Our data is regularly refreshed through our industry interview programme and B2B and B2C market surveys.

We have a strong track record of delivering actionable insights and recommendations for our clients.

Analyse market developments
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Custom Market Sizing and Forecasting

Our online intelligence centre offers a vast pool of market stats and forecasts; covering our key market sectors of tech, telco and fintech. We cover the top 60 economies of the world and are constantly refreshing the database with new and revised data.

For more specialist requirements, we offer a tailored data service. This involves working closely with clients to develop specific datasets. We are skilled at developing custom solutions to achieve clients' goals.

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Powerful market insights
Surveys

Targeted market surveys tailored to a client’s needs can produce fresh and quick answers to strategic questions. They are a powerful route to understanding a specific market or clarifying consumer or business attitudes. We offer a full end-to-end service, including questionnaire writing, data gathering, validation, processing, and final interpretation. The findings from our surveys are used by our clients to support internal planning at both tactical and strategic levels, or used as a basis for promotional whitepapers or thought-leadership documents. We support both B2C and B2B surveys across a wide range of geographies.

A full end-to-end capability
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Competitor Analysis

Our established methodologies for competitive positioning and analysis are embodied within our two models:

The Competitor Leaderboard has become the gold standard for competitive analysis. The model scores and positions the principal players within a market. It offers clarity and surety of sector leadership and structure, and offers insight into the key contributing factors that are driving market success.

The Future Leaders Index focuses on the up-and-coming players that we believe are destined to disrupt markets, create new sub-sectors, or take future market share. We identify the real innovators and those fast-moving companies that are developing notable new products and services, receiving significant investment, or building strategic partnerships across the sector. Not all of those identified will make it through, but there will certainly be some future leaders.

Our rigorous approach to competitor analysis can be applied to almost any market or technology, and can be tailored to include your choice of key competitors and rising challengers.

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Understand competitor positioning, strengths and weaknesses

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Contact our team to discuss your requirements

Why Work With Juniper Research

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Extensive Market Experience

We've worked with a variety of businesses, from fintech startups to national network operators, right up to global technology giants.

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Outstanding Value

Make your budget stretch further as our services represent unrivalled value, with detailed written analysis and comprehensive datasets delivered with a client-first approach by dedicated account managers.

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Expert Insight

With over 20 years' experience, our forecast database and research methodologies are well established and trusted by market-leading organisations around the world.

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Dedicated Support

Our dedicated team is on hand to support your business needs from the first proposal to the final deliverables. We'll work with you to make sure the scope of the project covers everything you need.

Ready to elevate your business strategy?

We’ve been delivering high-quality, time-sensitive insights to the world’s biggest fintechs, operators, and technology companies for over 20 years; backed by an experienced team of highly qualified experts, who can fully support your growth journey.

Our approach is fully bespoke, and can be customised to suit any objectives, geographies, and markets:

  Strategy Advisory

  Custom Forecasts

  Surveys

  Competitor Analysis

Complete the enquiry form and a member of our team will be in touch to discuss your needs – and how we can give you the actionable insights you need to not just survive, but thrive.