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Top Three Trends in OTT Business Messaging in 2024

Monday, 13 November 2023

Telecoms & Connectivity

Alex Webb

Senior Research Analyst

Our complimentary whitepaper, Top Three Trends in OTT Business Messaging in 2024, provides an assessment of the different opportunities for vendors in the OTT business messaging market, including the development of new chatbot solutions, integration with customer data platforms, and the changes to OTT business messaging pricing introduced by WhatsApp. Additionally, this whitepaper will include market forecasts for the total operator A2P SMS revenue loss due to OTT business messaging.

Introduction to OTT Business Messaging
Three Key Trends in the OTT Business Messaging Market
Market Forecast Summary: Total Operator SMS Business Messaging Revenue Lost to OTT Messaging Channels

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Whitepaper

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Whitepaper

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