Our complimentary whitepaper, Beyond the Apple Hype: Growing RCS in 2025, examines the key factors driving growth in the RCS business messaging market over the next two years. It addresses key RCS business messaging use cases, including authentication, transactional, promotional, and conversational messages, and how each will contribute to market growth. In addition, it also discusses how RCS business messaging traffic will only grow 50% in 2024, despite Apple’s support for the channel.
- Introduction to RCS Business Messaging
- Market Drivers
- Market Challenges
- RCS Use Cases
- Market Forecast Summary: Total RCS Business Messaging Traffic
