Embedded Finance Market
Established Leader
SoFi is an online personal finance company and online bank, providing financial products including student loan and mortgage financing, personal loans, credit cards, and mobile and online banking. Since being established in 2011, SoFi has acquired over 7.5 million members, has more than $34 billion in debt paid off by members, and over $73 billion in funded loans. Additionally, SoFi’s annual revenue for 2023 was $2 billion.
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