Key Statistics
Total transaction value in 2024
Total transaction value in 2028
2024 to 2028 market growth
Forecast period
'Embedded Finance Market Anticipated to Surpass $228bn by 2028; B2B Market to Propel Growth'
Overview
Our Embedded Finance research suite provides a detailed and perceptive analysis of this evolving market; enabling stakeholders from banking services, infrastructure providers, payment services, regulators, insurers, eCommerce platforms, and technology vendors to understand future growth, key trends, and the competitive environment.
The suite features several different options that can be purchased separately, including access to data mapping the adoption and embedded finance market growth in the coming years, and an insightful study uncovering the latest trends and opportunities within the market. Additionally, the report contains an extensive analysis of the 19 market leaders in the embedded finance space. The coverage can also be purchased as a Full Research Suite, containing all of these elements, and including a substantial discount.
Collectively, they provide a critical tool for understanding this rapidly emerging market, allowing financial institutions and technology vendors to shape their future strategy. Its unparalleled coverage makes this research suite an incredibly useful resource for charting the future of such an uncertain and rapidly growing market.
All report content is delivered in the English language.
- Market Dynamics: Insights into key trends and market expansion challenges within the embedded finance market; addressing challenges posed by the technical requirements to enable embedded financial products, ongoing consumer fears regarding security, the potential benefits of increasing regulatory involvement, and analysing the many embedded banking use cases. These use cases are assessed across each embedded finance segment, including embedded payments, embedded banking, embedded lending, embedded investments, and embedded insurance. The embedded finance strategy & trends research also includes a regional market growth analysis on the current development and segment growth of the embedded finance market size, including the Juniper Research Country Readiness Index assessing the market readiness and growth across all 60 countries featured in our forecast, as well as providing a future outlook.
- Key Takeaways & Strategic Recommendations: In-depth analysis of key development opportunities and key findings within the embedded finance market, accompanied by key strategic recommendations for stakeholders.
- Benchmark Industry Forecasts: The business overview into financial service providers includes forecasts for total revenue for embedded finance, derived from forecasts for embedded payments, embedded banking, embedded lending, embedded investments, and embedded insurance. These individual embedded finance segments feature a plethora of different forecasts relating to each segment as well.
- Juniper Research Competitor Leaderboard: Key player capability and capacity assessment for 19 embedded finance vendors via the Juniper Research Competitor Leaderboard, featuring market size for key players in the embedded finance industry.
Research Deliverables
Market Data & Forecasting Report
The numbers tell you what's happening, but our written report details why, alongside the methodologies.
Interactive Forecast Excel
Full 5-year forecasts for every available market metric provided in Excel format, with interactive 'What If' and scenario tools.
harvest Online Data Platform
Access the very latest data in our exclusive online data platform, harvest. All the data from Excel, with frequent updates and a more user-friendly interface.
Market Trends & Strategies Report
A comprehensive analysis of the current market landscape, alongside strategic recommendations.
Competitor Leaderboard Report
Provides a visual representation of the competitive positioning of the leaders within the market.
The market-leading research suite for the Embedded Finance market includes access to the full set of forecast data of 154 tables and over 70,200 datapoints. Metrics in the research suite include:
- Total Embedded Finance Platform Revenue
- Total Number of Users
- Total Volume of Transactions
- Total Value of Transactions
These metrics are provided for the following key market verticals:
- Embedded Payments
- B2C
- B2B
- Embedded Banking
- B2C
- B2B
- Embedded Lending
- B2C
- B2B
- Embedded Insurance
- B2C
- B2B
- Embedded Investments
Juniper Research Interactive Forecast Excel contains the following functionality:
- Statistics Analysis: Users benefit from the ability to search for specific metrics, displayed for all regions and countries across the data period. Graphs are easily modified and can be exported to the clipboard.
- Country Data Tool: This tool lets users look at metrics for all regions and countries in the forecast period. Users can refine the metrics displayed via a search bar.
- Country Comparison Tool: Users can select countries and compare each of them for specific countries. The ability to export graphs is included in this tool.
- What-if Analysis: Here, users can compare forecast metrics against their own assumptions, via 5 interactive scenarios
This report examines the embedded finance market landscape in detail; assessing market trends and factors shaping the evolution of this rapidly growing market. The report delivers comprehensive analysis of the strategic opportunities for embedded finance providers; addressing key verticals and developing challenges, and how stakeholders should navigate these. It also includes evaluation of key country-level opportunities for embedded finance growth.
The Competitor Leaderboard report provides a detailed evaluation and market positioning for 19 leading vendors in the embedded finance space. The vendors are positioned as established leaders, leading challengers or disruptors and challengers based on capacity and capability assessments:
- Balance
- Bankable
- Cross River
- Finix
- Flywire
- Jaris
- Jifiti
- Marqeta
- OpenPayd
- Plaid
- Q2
- Railsr
- SoFi
- Stripe
- Synapse
- Tink
- TreviPay
- Vodeno
- Weavr
This document is centred around the Juniper Research Competitor Leaderboard; a vendor positioning tool that provides an at a-glance view of the competitive dynamic landscape in a market, backed by a robust methodology.
Why Choose Juniper Research?
Enterprise Licencing
Our research comes with an enterprise-wide licence as standard, so no need to worry about seat restrictions - your entire team can benefit from our expert insights.
Outstanding Value
Make your budget stretch further as our research represents unrivalled value, with detailed written analysis and comprehensive 5-year forecasts included as standard with all of our data reports.
Expert Insight
With over 20 years of experience, our forecast database and research methodologies are well-established and trusted by market-leading organisations around the world.
Dedicated Support
Our team are ready to assist, whether you need to know more about a report before you buy, or you want to understand how we've arrived at our conclusions, just send us an email or pick up the phone.
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Pricing
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Market outlook & trends analysis