Cross-border eCommerce: Key Trends, Regional Analysis & Market Forecasts 2023-2028

Our new Cross-border eCommerce research report provides a highly detailed analysis of the evolution of this dynamic market. This assessment features an examination of the different drivers, including the continued expansion of marketplaces, an examination of challenges, such as different regulatory jurisdictions, and assessing key factors encouraging and disincentivising consumers and merchants from purchasing items from overseas. The report also contains a Juniper Research Competitor Leaderboard for eCommerce merchants catering for an international market, positioning 17 key vendors; providing an important resource for understanding this complex market.

Furthermore, the report examines the future technologies that may play a role in cross-border eCommerce, including blockchain and CBDCs (Central Bank Digital Currencies), and how these will influence online sales. The report includes extensive market forecasts; delivering detailed insights and segmenting eCommerce payments by domestic versus cross-border, including splits for transaction value and volume, by the below categories:

• Digital Goods
• Physical Goods
• Mobile-based Payments
• PC-based Payments

All report content is delivered in the English language.

• Market Dynamics: Provides a detailed assessment of market drivers and the key market trends within the cross-border eCommerce market, as well as an in-depth evaluation of the future growth of the market and readiness for further disruption. This enables readers to understand the critical innovations driving this market forward.
• Key Takeaways & Strategic Recommendations: Featuring major opportunities and crucial factors for cross-border eCommerce highlighted across the landscape; making for important reading for key stakeholders, including the eCommerce platforms themselves.
• Juniper Research Competitor Leaderboard: Key player capability and capacity assessment for 17 cross-border eCommerce platforms; positioning them as either established leaders, leading challengers, or disruptors and challengers. Our Competitor Leaderboard scores these companies on their size of operations in the space, their extent and breadth of market partnerships, the sophistication of their platforms, and Juniper Research’s view on each company’s innovation and future business prospects. The company profiles included in Juniper Research’s Cross-border eCommerce Competitor Leaderboard are the following:
  • Alibaba Group
  • Allegro
  • Amazon
  • eBay
  • Etsy
  • JD.com
  • Jumia
  • Mercado Libre
  • Mercari
  • Newegg
  • Pinduoduo / Temu
  • Rakuten
  • Shopee
  • Vinted
  • Walmart
  • Wildberries
  • Zalando
• Benchmark Industry Forecasts: 5-year forecasts for the cross-border eCommerce market, including the total volume and value of domestic versus cross-border eCommerce split between physical & digital goods, and purchases made from mobile/PC devices. This data is also split by our 8 key regions and 60 countries as follows:
  • North America:
    • Canada, US
  • Latin America:
    • Argentina, Brazil, Chile, Colombia, Ecuador, Mexico, Peru, Uruguay
  • West Europe:
    • Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, UK
  • Central & East Europe:
    • Croatia, Czech Republic, Hungary, Poland, Romania, Russia, Turkey, Ukraine
  • Far East & China:
    • China, Hong Kong, Japan, South Korea
  • Indian Subcontinent:
    • Bangladesh, India, Nepal, Pakistan
  • Rest of Asia Pacific:
    • Australia, Indonesia, Malaysia, New Zealand, Philippines, Singapore, Thailand, Vietnam
  • Africa & Middle East
    • Algeria, Egypt, Israel, Kenya, Kuwait, Nigeria, Qatar, Saudi Arabia, South Africa, United Arab Emirates

The Cross-border eCommerce forecast suite includes 5-year forecasts for this market, split by online purchases by domestic versus overseas, including the following:

• eCommerce payments, splits for transaction value and volume
• eCommerce payments, split between the purchase of physical and digital goods
• eCommerce payments, split between orders made using mobile or PC devices

Geographical splits: 60 countries
Number of tables: 54 tables
Number of datapoints: Over 18,200 datapoints

harvest: Our online data platform, harvest, contains the very latest market data and is updated throughout the year. This is a fully featured platform; enabling clients to better understand key data trends and manipulate charts and tables; overlaying different forecasts within the one chart – using the comparison tool. Empower your business with our market intelligence centre, and get alerted whenever your data is updated.

Interactive Excels (IFxl): Our IFxl tool enables clients to manipulate both forecast data and charts, within an Excel environment, to test their own assumptions using the interactive scenario tool and compare selected markets side by side in customised charts and tables. IFxls greatly increase clients’ ability to both understand a particular market and to integrate their own views into the model.

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