January 2026
Fintech & Payments

Modern Card Issuing Platforms to Issue 1.6 Billion Payment Cards in 2030, as Banks Shift Focus From UX to Cost Efficiency

Hampshire, UK – 20th January 2026: A new study by global tech strategists Juniper Research has revealed that the number of cards issued using modern card issuing platforms will increase from 756 million in 2025 to almost 1.6 billion in 2030 worldwide; a 108% increase.

The research identified reducing operational cost as the number one driver for banks in adopting modern card issuing platforms, in a shift away from user experience-focused thinking. By moving from complex, highly manual batch processing to a fully API-driven approach, banks can significantly reduce operational costs; increasing margins in a pressured cost environment.

“Modern card issuing platforms appeal to every type of issuer - not just digital challengers. While competing on user experience matters, cost has become the real battleground, with issuers prioritising platforms that deliver measurable direct and indirect savings,” noted Jawad Jahan, Research Analyst at Juniper Research.

An extract from the new report, Modern Card Issuing Platforms Market 2025-2030, is now available as a free download.

Credit Cards Leading Modern Card Issuing Adoption

The research found that, by 2030, almost 45% of all credit cards will be issued via modern card issuing platforms; the highest for any individual card type. Debit card issuing will lag significantly behind, with only 32% of all cards being issued in 2030 via a modern platform; creating a major gap in experience.

Jahan explained, “Credit card issuers are a far more diverse group than debit issuers, but they are often more simple to modernise. The real challenge lies with complex issuers, where modern card issuing platforms must integrate seamlessly into existing tech stacks; cutting cost and complexity, not adding to it.”

The new market research suite offers the most comprehensive assessment of the modern card issuing platforms market to date; providing analysis and forecasts of over 18,500 datapoints, across 61 countries, over five years. It includes a Competitor Leaderboard and examination of current and future market opportunities. Download a free sample.

About Juniper Research

Juniper Research is a global tech strategist firm providing research, data, and forecasting across the fintech, telecoms, and IoT sectors. For over 20 years, Juniper Research has delivered actionable insights that help industry leaders navigate disruption, seize opportunities, and make confident strategic decisions.
https://www.juniperresearch.com

Press Contact

Sam Smith, Press Relations
sam.smith@juniperresearch.com

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