Tony Crabtree
Founder & CEO
Founding Juniper Research in 2002, Tony has navigated Juniper Research’s development from a purely mobile-focused analyst house into its current form, with in-depth expertise in fintech markets, telecoms and emerging digital technologies. Tony has a keen interest in new tech, particularly within smart living and sustainability. He gets (some of) his annual fix at CES each year.
Founding the company in 2002, Tony authored Juniper Research’s first analyst report on ‘Wireless LAN’, which later became the all-pervasive wireless technology Wi-Fi. Endorsed by the ‘Wireless Communications Association’ in the US, and the ‘Broadband Wireless Association’ in the UK, the report broke new ground and became the go-to reference source for the industry at the time.
With the overriding mission to provide independent, jargon-free market intelligence services, the portfolio expanded to cover other promising opportunities within the rapidly expanding mobile phone sector. During those early days, Juniper Research gained particular market expertise in the areas of mobile messaging and entertainment; generating a highly successful series of research reports and forecasts that were updated for many years.
Consulting and advisory services followed, and the company delivered a wide range of consulting projects for mobile operators and vendors. These varied from due diligence work through to market-entry strategies and market opportunity appraisals.
In the following years, the company grew its presence in the pivotal mCommerce sector; producing research on ticketing, commerce, coupons, financial services and money transfer. These were the building blocks for today’s comprehensive Financial Markets and Fintech Intelligence offerings.
In addition to our core specialisms in telecommunications and financial markets, the company has also built a strong reputation for covering cutting-edge topics across the digital technology space. These include areas such as IoT (Internet of Things), Smart Cities and Sustainability.
Today, Juniper Research provides a wide range of services beyond its core syndicated research offering. Consulting and advisory remain key, as well as B2C and B2B market surveys, Competitor Leaderboards and a growing industry awards programme. We also support clients with joint presentations, webinars and content marketing initiatives.
For over 20 years, Tony has remained at the helm of Juniper Research, and has developed a good sense of how emerging technology markets work. From product and market lifecycles to identifying key trends amongst the noise in the market, being ahead of the curve is still the key mantra of Juniper Research.