Buy Now Pay Later

Buy Now Pay Later: Vendor Strategies, Regulatory Frameworks & Market Forecasts 2021-2026

Juniper Research’s new Buy Now Pay Later research offers an in-depth assessment of the opportunities present in this rapidly growing market. The report assesses the success of buy now pay later services to date, and provides a future outlook for the evolution and adoption of buy now pay later services, supported by extensive analysis of regulatory frameworks. The report features an in‑depth look into the benefits and challenges of using buy now pay later services. It also analyses 15 leading buy now pay later vendors via a Juniper Research Leaderboard.

The report provides industry benchmark forecasts for the market; covering buy now pay later usage, transaction volume, transaction value and platform revenue, split by instalment buy now pay later services and flexible credit services, as well as by online vs mobile, by our 8 key regions and by 25 countries.

This research suite comprises:
  • Strategy & Forecasts (PDF)
  • 5-year Deep Dive Data & Forecasting (PDF/IFxl)
  • 12 months' access to harvest online data platform

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Key Features

  • Buy Now Pay Later Sector Dynamics: Analysis of key trends and primary challenges across the buy now pay later space; including the following elements:
    • The growth of eCommerce and the drivers of buy now pay later growth
    • Consumer behaviour in the wake of the pandemic
    • How regulation will shape the future of the buy now pay later market
  • Buy Now Pay Later Regulatory Assessment: Specific assessment of how regulatory landscapes are evolving in the buy now pay later space, with the frameworks across 18 separate key countries analysed for current rules and anticipated future impacts.
  • Juniper Research Buy Now Pay Later Leaderboard: 15 key buy now pay later vendors positioned on the Juniper Research Leaderboard; accompanied by heatmap-based scoring and individual player analysis. Vendors covered include:
    • Acima
    • Affirm
    • Afterpay
    • Alma
    • Butter
    • Grab
    • Klarna
    • Laybuy
    • Openpay
    • PayPal
    • Quadpay
    • Sezzle
    • Tabby
    • Uplift
    • Zilch
  • Benchmark Industry Forecasts: Forecasts sizing markets up to 2026 for buy now pay later usage, transaction volume, transaction value and platform revenue, split by instalment buy now pay later services and flexible credit services, as well as by online vs mobile, and by our 8 key regions and by the 25 countries below:
    • Argentina
    • Australia
    • Brazil
    • Canada
    • China
    • Colombia
    • Denmark
    • France
    • Germany
    • India
    • Italy
    • Japan
    • Mexico
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Saudi Arabia
    • Singapore
    • South Africa
    • South Korea
    • Spain
    • Sweden
    • UK
    • US

Key Questions

  1. What is the anticipated market size for buy now pay later solutions over the next 5 years?
  2. What is the regulatory outlook for the buy now pay later market?
  3. What challenges are there to further buy now pay later growth?
  4. Who are the key disruptors in this space, and what strategies are vendors employing?
  5. How is the industry expected to develop over the next 5 years?

Companies Referenced

Included in Juniper Research Leaderboard: Acima, Affirm, Afterpay, Alma, Butter, Grab, Klarna, Laybuy, Openpay, PayPal, Quadpay, Sezzle, Tabby, Uplift, Zilch.
 
Mentioned: Addi, Adyen, Alchemy, AliPay, Altimeter, Amazon, Ant Financial Services Group, Apparel Group, Arbour Group, Asas Capital, ASIC (the Australian Securities and Investments Commission), ASOS, Atalaya Capital, Atome, BaFin (Bundesanstalt für Finanzdienstleistungsaufsicht), Baidu, Bank of Canada, Banking Commission, Banxico, BCB (the Central Bank of Brazil), Binance, BoE (Bank of England), Boohoo, Bpifrance, BRSA (Banking Regulation and Supervision Authority), Canadian House of Commons, Capital One Bank , Cardify.ai, CB (Central Bank of the Republic of Turkey), CFPB (the Consumer Financial Protection Bureau), Clearpay, CMA (Capital Market Authority), CMN (the National Monetary Council), CNBV (the Mexican Securities Regulator), Coatue, Committee of Financial Technology Institutions, Commonwealth Bank of Australia, Credit Suisse, Deloitte, Delta Airlines, DFC (the Department of Finance of Canada), Didier Valet, DNX Ventures, Dragoneer Investment Group, Durable Capital Partners, eBay, EC (European Commission), ePayLater, Eventbrite, Expedia, Experian Ventures, ezyVet, FCA (Financial Conduct Authority), FCAC (the Financial Consumer Agency of Canada), First Data, Flexpay, Foot Asylum, Founders Fund, GameStop, Gauss Ventures, General Assembly , GGV Capital, GIC, GoPay, H&M, Highgate Ventures, HM Treasury, HOF Capital, Honey, hoolah, HVF Labs, Idinvest Partners, IKEA, Instagram, Invesco, Isai, iZettle, JD.com, Kayak, Krungsri Finnovate, LazyPay, Lufthansa, M&F Fund, Macy’s, Madrone Capital Partners, MAS (Monetary Authority of Singapore), McKinsey, METI (Ministry of Economy, Trade and Industry), Mitsubishi UFJ Financial Group, MOCI (Ministry of Commerce and Investments), Money Supermarket, MoneyTap, Morgan Stanley, Mubadala Capital, National Commission for the Defence of Users of Financial Services, Nelo, Ontario Securities Commission, Pagantis, Paidly, PAR Capital Management, PayBright, Payright, PBOC (People’s Bank of China), Peloton, Permira, Picus Capital , PMOS (Prime Minister’s Office of Singapore), PRA (Prudential Regulation Authority), PYMNTS, RBI (Reserve Bank of India), Returnly, Revo Technologies, Ridge Ventures, Royal Bank of Australia, SAMA (Saudi Arabian Monetary Agency), SCA (Securities and Commodities Authority), SCA (Swedish Consumer Agency), SCD (Sociedade de Crédito Direto), Seek Ventures, Sequoia Capital, SFSA (Financial Supervisory Authority), Shark Capital, Shopify, Signite Partners , Silverlake, Simon Nixon, Simpl, SOFORT AG, SoftBank Vision Fund, Southwest Airlines, Splitit, Sports Direct, Spotii, Stic Investment, Sutton Capital, Tamara, Target, Tencent, The Ascent, TikTok, TIS Japan , Toys R US, Tribe Capital, UAECB (Central Bank), United Airlines , Urge, Vibe, Victor Koch, Visa, Walmart, Wayfair, WeChat, Wilko, WireCard, Wix, WooCommerce, Xoom, Zara, Zip.
 
 
 
 

Data & Interactive Forecast

Juniper Research’s Buy Now Pay Later forecast suite includes:
  • Forecast splits for 8 key regions, as well as 25 country-level data splits for:
    • Argentina
    • Australia
    • Brazil
    • Canada
    • China
    • Colombia
    • Denmark
    • France
    • Germany
    • India
    • Italy
    • Japan
    • Mexico
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Saudi Arabia
    • Singapore
    • South Africa
    • South Korea
    • Spain
    • Sweden
    • UK
    • US
  • Forecasts include buy now pay later usage, transaction volume, transaction value and platform revenue, split by instalment buy now pay later services and flexible credit services, as well as by mobile versus online usage.
  • Interactive Scenario Tool allowing users to manipulate Juniper Research’s data for 10 different metrics.
  • Access to the full set of forecast data of 71 tables and more than 15,000 datapoints.
Juniper Research’s highly granular IFxls (interactive Excels) enable clients to manipulate our forecast data and charts to test their own assumptions, by using the Interactive Scenario Tool, and compare select markets side by side in customised charts and tables. IFxls greatly increase the clients’ ability to both understand a particular market and to integrate their own views into the model.
 

Buy Now Pay Later Reports

Date
Price

Full Research Suite

Buy Now Pay Later full research suite comprises:

  • Buy Now Pay Later PDF report
  • Interactive Forecast IFXL spreadsheet
  • 12 months' access to Buy Now Pay Later data updates in harvest - find out more

Click here for more information and purchase options

Jun 2021

$3928

€3320

£2990

PDF & Excel

Buy Now Pay Later full research suite comprises:

  • Buy Now Pay Later PDF report
  • Interactive Forecast IFXL spreadsheet

Click here for more information and purchase options

Jun 2021

$2956

€2498

£2250

Research Details

Publisher:
Juniper Research
Published:
14/06/2021
Author(s):
Nick Maynard, Damla Sat
Category:
Key Vertical Markets
Regions:
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Countries:
Argentina, Australia, Brazil, Canada, China, Colombia, Denmark, France, Germany, India, Italy, Japan, South Korea, Mexico, Netherlands, Norway, Poland, Portugal, Saudi Arabia, Spain, Sweden, UK, USA

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