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Smart Wireless Accessories

Smart Wireless Accessories

CE, Fitness, Health, Payments & Enterprise 2013-2018

Publisher: Juniper Research
Date Published: 01/08/2013
Category: Handsets & Devices
No of Pages: 130
Coverage: Global ~ 8 key regions◊
 

Overview

•    New Country Level Forecasts
•    New Enterprise Accessories Forecasts
•    Segment Analysis & Market Breakdown

This second edition of Juniper’s market leading report on app-enabled peripherals provides an extensive analysis of the evolving smart wireless accessory market, highlighting the different segments within the ecosystem.

The report offers a comprehensive forecast data set, projecting the size and value of each of the five smartphone wireless accessory markets covered in the report: consumer electronics, fitness, healthcare, payments and enterprise.

With over 30 forecast tables split by 8 key regions and over 1,500 unique data points within the report, it offers unrivalled projections for the size and growth of these new markets.

Key Features of the Report
New & Updated Forecast Suite
With over 35 pages and five exclusive chapters of forecasts in the report, this updated study provides an extensive breakdown for the following data points by segment:
•    Consumer Electronics: adoption, shipments and retail value
•    Fitness: adoption, shipments, retail value and service revenue
•    Healthcare: adoption, shipments, retail value and service revenue
•    Payment: adoption, shipments, retail value and transactional revenue
•    Enterprise: adoption, shipments and retail value

For the first time, we have included smart wireless accessories such as barcode scanning and HUD terminals for the enterprise and industrial sector. The associated Interactive Forecast Excel (IFxl) provides a suite of new country level data and additional forecasts for the following countries: Canada, China, Japan, South Korea, UK and US.

New Business Model Analysis
This new chapter provides expert analysis of the relevant business models identifying how these disparate markets are being monetised. Juniper Research identifies the role of the accessory itself, the role that the smartphone or any other smart device plays and the app associated with the hardware add-on. It also explores some of the key smart accessory players within the smartphone ecosystem.

Market Dynamics & Business Models
The report identifies and analyses the pivotal market drivers and constraints in the sector - assessed on a market-by-market basis, providing all players in the value chain with an understanding of what will make the market successful.

Additional Features
•    New Interactive Forecast Excel with over ‘20’ What-if-analyses and ‘5,000’ Unique Data Points
•    Smart Wireless Accessories Sales Channel Distribution and Analysis
•    Unique and updated Vendor Matrix, profiling 10 key players.

Table of Contents

Executive Summary
1. Next-Gen Mobile Ecosystems

1.1 Introduction
1.2 Report Scope
1.3 Terminology
1.3.1 Smart Wireless Accessories
Figure 1.1: Nokia Smart Wireless Accessories Selection
1.3.2 Smart Wireless Ecosystems
Figure 1.2: Smart Wireless Ecosystem Elements
1.3.3 App-enabled Accessories
1.3.4 Smart Wearable Devices
Figure 1.3: Smart Wireless Accessories and Smart Wearables Devices Overlap
1.4 Use Cases
Figure 1.4: Smart Wireless Accessories Segments
Table 1.1: Smart Wireless Accessories, Prospects, Companies and Use-Cases
1.4.1 Consumer Electronics Smart Wireless Accessories
Figure 1.5: Baby Monitor Device for iOS
1.4.2 Payment Smart Wireless Accessories
Figure 1.6: Square Payment Card Reader
1.4.3 Fitness and Healthcare Wireless Accessories
i. Fitness & Sports
Figure 1.7: Nike+ Fuel Band
ii. Healthcare
Figure 1.8: Handyscope for iPhone
Figure 1.9: iPhone Stethoscope Attachments
iii. Fitness and Healthcare Accessories Market Development
1.4.4 Enterprise Wireless Accessories
1.6 Plot Summary

2. Smart Wireless Accessory Market Dynamics

2.1 Mobile Ecosystem Trends
2.1.1 The Smartphone Market
Figure 2.1: Smartphone Penetration of Total Handsets in Selected Countries (%) 2013-2018
i. Device Convergence
Figure 2.2: Technology Industry Convergence
ii. Hardware
2.1.2 The Featurephone Market
2.1.3 The Tablet Market
2.1.4 The Mobile Operating System
2.1.5 Suitability for Peripherals
Figure 2.3: Samsung Smartphone Accessories
2.1.6 Apps
2.2 Drivers and Constraints
Figure 2.4: Wireless Accessories: Drivers and Constraints
2.2.1 Market Drivers
i. Development of the App Ecosystem
Figure 2.5: Leading App Store by Downloads and App Catalogue - 2013
ii. Increasing Technological Awareness and New Emerging Services: AR and LBS
ii. Greater Mobile Connectivity: From 3G to 4G/Wi-Fi
Figure 2.6: 4G LTE Subscriber Growth (m) Split by 8 Key Regions 2013 - 2017
iii. Natural Progression of mHealth and Fitness Devices
iv. The Decreasing Size of Technology: Portability & Convenience
2.2.3 Market Constraints
i. Fragmented Mobile OS
Figure 2.7: Android Platform Version Distribution as of April 2013
ii. Alternative Business Models
iii. Regulatory Issues for mHealth and Payment Devices
v. Tracking Movement Accurately
vi. Local Connectivity Standards
2.3 Key Findings

3. The Business Case for Wireless Accessories

3.1 The Peripherals Ecosystem
Figure 3.1: The Smart Wireless Accessory Ecosystem
3.1.1 Case Study: Connected Living - GSMA
i. Background
ii. The Market Opportunity for Mobile Operators
3.2 The Ecosystem Members & Stakeholders
Figure 3.2: Elements of the Peripherals Value Chain
3.2.1 Wireless Connectivity Providers – MNOs & Technology Providers
Table 3.1: Connectivity Technology Comparison: Smart Peripherals vs Smart Home Networking
i. Case Study: Bluetooth SIG
a. Background
b. Strategic Directives
ii. ANT+
3.2.2 The Wearable Device Service Enablers – Consumer Brands
3.2.3 Wearable Device Hardware & Chipset Module Players
3.3 Monetisation Opportunities & Sales Channels
3.3.1 The Sales Channel
Figure 3.4: Smart Wireless Accessories Sales Channel Distribution
Table 3.2: Peripheral Opportunities for Handset Vendors, Brands, MNOs & Retailers
i. Handset Vendors
Figure 3.5: Apple Accessories Sales Revenue ($m) Q1 2012 – Q2 2013
ii. Brands
iii. Retailers
iv. Mobile Network Operators
3.4 The Service Models
Figure 3.6: Wearable Device Revenue Models
Table 3.3: Smart Wearable Device Business Models
3.5 Key Findings

4. The Market for Wireless Accessories: Methodology & Forecasts

4.1 Introduction
4.1.1 Tablet Market for Smart Wireless Accessories
4.2 Forecast Steps
4.2.1 Analysis of the Current Market
4.2.2 Smartphone Penetration
4.2.3 Evaluation of Business Model and Company Prospects
4.2.4 Evaluation of Market and Competitive Response from Rivals
4.2.5 Methodology for Sales Volume and Market Value
Figure 4.1: Methodology Overview for Smart Wireless Accessories
4.3 Summary Forecasts
4.3.1 Smart Wireless Accessories Device Forecasts
Figure 4.2 & Table 4.1: Global Number of Smart Wireless Accessories In Use per annum (m) Split by Device Category 2013-2018
Figure 4.3 & Table 4.2: Global Number of Smart Wireless Accessories Shipped per annum (m)  Split by Device Category 2013-2018
4.3.2 Retail Values of Smart Wireless Accessories Hardware Sales
Figure 4.4 & Table 4.3: Global Hardware Retail Value of Smart Wireless Accessories Shipped ($m) Split by Device Category 2013-2018
4.3.3 Service Revenue from Smart Wireless Accessories
Figure 4.5 & Table 4.4: Global Smart Wireless Accessories Service Revenue ($m)  Split by Device Category 2013-2018

5. Consumer Electronics Accessories: Methodology & Forecasts

5.1 Introduction & Methodology
5.1.1 Consumer Electronics Smart Wireless Accessories Forecast Methodology
Figure 5.1: Consumer Electronics Smart Wireless Accessories Forecast Methodology
5.2 Consumer Electronics Smart Wireless Accessories Forecasts
5.2.1 Consumer Electronics Smart Wireless Accessories Device Forecasts
Table 5.1: Proportion of Smartphones (%) using Consumer Electronics Smart Wireless Accessories, Split by 8 Key Regions, 2013-2018
Figure 5.2 & Table 5.2: Number of Consumer Electronics Smart Wireless Accessories (m) In Use per annum Split by 8 Key Regions, 2013-2018
Figure 5.3 & Table 5.3: Number of Consumer Electronics Smart Wireless Accessories (m) Shipped per annum Split by 8 Key Regions, 2013-2018
5.2.2 Retail Market for Consumer Electronics Smart Wireless Accessories
Figure 5.4 & Table 5.4: Retail Value Consumer Electronics Smart Wireless Accessories ($m) Split by 8 Key Regions, 2013-2018

6. Payment Accessories: Methodology & Forecasts

6.1 Introduction & Methodology
6.1.1 Payment Smart Wireless Accessories Forecast Methodology
Figure 6.1: Payment Smart Wireless Accessories Forecast Methodology
6.2 Payment Wireless Accessories Forecasts
6.2.1 Payment Wireless Accessories Device Forecasts
Table 6.1: Proportion of Smartphones (%) with Payment Smart Wireless Accessories Split by 8 Key Regions 2013-2018
Figure 6.2 & Table 6.2: Number of Payment Smart Wireless Accessories In Use per annum (m) Split by 8 Key Regions 2013-2018
Figure 6.3 & Table 6.3: Payment Smart Wireless Accessories Shipped per annum (m)  Split by 8 Key Regions 2013-2018
6.2.2 Payment Transaction Revenue from Payment Smart Wireless Accessories
Table 6.4: Average Annual Transaction Value per Payment Smart Wireless Accessories User ($) Split by 8 Key Regions 2013-2018
Figure 6.4 & Table 6.5: Transaction Revenues Attributable to Payment Smart Wireless Accessories ($m) Split by 8 Key Regions 2013-2018
6.2.2 Payment Smart Wireless Accessories Hardware Revenue
Figure 6.5 & Table 6.6: Hardware Retail Revenues Attributable to Paid-for Payment Smart Wireless Accessories ($m) Split by 8 Key Regions 2013-2018
6.3 Conclusion

7. Enterprise Accessories: Methodology & Forecasts

7.1 Introduction & Methodology
7.1.1 Enterprise Smart Wireless Accessories Forecast Methodology
Figure 7.1: Enterprise Smart Wireless Accessories Forecast Methodology
7.2 Enterprise Wireless Accessories Forecasts
7.2.1 Enterprise Wireless Accessories Device Forecasts
Table 7.1: Proportion of Smartphones (%) using Enterprise Smart Wireless Accessories, Split by 8 Key Regions, 2013-2018
Figure 7.2 & Table 7.2: Total Number of Enterprise Smart Wireless Accessories (m) Purchased per annum Split by 8 Key Regions, 2013-2018
Figure 7.3 & Table 7.3: Total Number of Enterprise Smart Wireless Accessories (m) Purchased per annum, Split by 8 Key Regions, 2013-2018
7.2.2 Enterprise Smart Wireless Accessories Hardware Revenue
Figure 7.4 & Table 7.4: Retail Value Enterprise Smart Wireless Accessories ($m) Split by 8 Key Regions 2013-2018

8. Fitness Accessories: Methodology & Forecasts

8.1 Introduction
8.1.1 Influencing Factors
Table 8.1: Factors Influencing the Take-Up of Fitness
8.2  Fitness Smart Wireless Accessories Methodology & Forecasts
8.2.1 Methodology
Figure 8.1: Fitness Smart Wireless Accessories Methodology
i. Price Sensitivity
8.2.3 Fitness Smart Wireless Accessories Device Forecasts
Table 8.2: Proportion of Smartphones using Fitness Hardware (%) Split by 8 Key Regions 2013-2018
Figure 8.2 & Table 8.3: Number of Smartphones using Fitness Hardware (m) Split by 8 Key Regions 2013-2018
Figure 8.3 & Table 8.4: Fitness Smart Wireless Accessories Shipments (m) Split by 8 Key Regions 2013-2018
8.2.4 Service Revenues from Fitness Smart Wireless Accessories
Table 8.5: Average Annual Service Revenue per Fitness Hardware Device ($) Split by 8 Key Regions 2013-2018
Figure 8.4 & Table 8.6: Service Revenue from Fitness Hardware Devices ($m) Split by 8 Key Regions 2013-2018
8.2.5 Hardware Revenues: Retail Market Value
Figure 8.5 & Table 8.8: Retail Market Value of Fitness Smart Wireless Accessories ($m) Split by 8 Key Regions 2013-2018

9. Healthcare Accessories: Methodology & Forecasts

9.1 Introduction & Methodology
9.1.1 Healthcare Accessories Forecast Methodology
Figure 9.1: Healthcare Smart Wireless Accessory Device Methodology
9.2 Healthcare Smart Wireless Accessories Forecasts
9.2.1 Healthcare Smart Wireless Accessories Forecasts
Table 9.1. Proportion of Smartphones using mHealth Hardware (%) Split by 8 Key Regions 2013-2018
Figure 9.2 & Table 9.2: Installed base of Healthcare Smart Wireless Accessories per annum ($m) Split by 8 Key Regions 2013-2018
Figure 9.3 & Table 9.3: Number of Healthcare Smart Wireless Accessories Shipped per annum ($m) Split by 8 Key Regions 2013-2018
9.2.2 Service Revenues from Healthcare Smart Wireless Accessories
Figure 9.4 & Table 9.4: Service Revenue from Healthcare Hardware Devices ($m) Split by 8 Key Regions 2013-2018
9.2.3 Healthcare Smart Wireless Accessories: Value of Hardware
Figure 9.5 & Table 9.5: Healthcare Smart Wireless Accessory Market ($m) Hardware Retail Revenue Split by 8 Key Regions 2013-2018

10. Vendors: Matrix & Profile

10.1 Introduction
10.2 Vendor Positioning
10.2.1 Vendor Assessment Methodology
Table 10.1: Vendor Capability Assessment Criteria
10.2.2 Limitations and Interpretation
10.2.3 New Positioning Matrix Results
Figure 10.2: Global Smart Wireless Accessory Player Positioning Matrix
10.2.4 Vendor Groupings
i. The A2 Group
ii. The B2 Group
iii. The B1 Group
10.2.5 Strategy Conclusions - Corporate Activity
10.3 Player Profiles
10.3.1 Vuzix
Figure 10.3: Vuzix Video Eyewear & Smart Glasses
10.3.2 iZettle
Figure 10.4: iZettle Card Readers
10.3.3 Square
Figure 10.5: Square Payment Reader
10.3.4 iHealth
10.3.5 Withings
10.3.6 Qualcomm Life
Figure 10.6: The Qualcomm Life Service Delivery Platform
10.3.7 MetaWatch
Figure 10.7: Meta Watch
10.3.8 Elgato
Figure 10.8: Elgato’s EyeTV Mobile
10.3.9 Jawbone UP/ BodyMedia
Figure 10.9: Jawbone UP
10.3.10 Infinite Peripherals
Figure 10.10: Infinite Peripherals Infinea Tab 2
10.3.11 Beam Toothbrush
Figure 10.11: Beam Toothbrush
10.3.12 Fitbit
Figure 10.12: Fitbit Wearable Device Working Model
Figure 10.13: Fitbit’s Free iPhone App

Companies Referenced

Interviewed:  Beam Technologies, Bluetooth SIG (Special Interest Group), Fitbit, GSMA (Groupe Spéciale Mobile Association), iHealth, Infinite Peripherals, MetaWatch, Qualcomm Life, Vuzix Corporation, Withings.

Profiled: Beam Technologies, Elgato, Fitbit, Infinite Peripherals, iHealth, iZettle, Jawbone Up, MetaWatch, Qualcomm Life, Square, Vuzix Corporation, Withings.

Case Studied: ANT+, Bluetooth SIG (Special Interest Group), GSMA (Groupe Spéciale Mobile Association).

Mentioned: Adidas, Agasio, Apple, Ascension Health Ventures, Asurion, AT&T, Autodesk, Banco Santander, Barclaycard, BestBuy, BlackBerry, Blue Iris, BodyMedia, Cardionet, Carphone Warehouse, Cerner, Clip, Comcast Ventures, Continua Health Alliance, Creandum, Currys, DHL, DISH, Draper Fisher Jurvetson, Draper Triangle Ventures, Dyle TV, eCardio, Entra Health Systems, ePlanet, Europay, EyeTV, FedEx, Ford, Foscam, Fossil, Foundry Group, Garmin, Google, Gymtechnik, Healthrageous, HTC, Huawei, InCube Ventures, Index Ventures, Intel, Intuit, InvenSense, IPCJolla, JP Morgan Chase, Khosla Ventures, Kleiner Perkins Caufield & Byers, LG, LifeWatch, MasterCard, MedApps, MedHelp, Metaio, Microsoft, Mobisante, Motorola, Nike, Nintendo, NTT DOCOMO, OECD (Organisation for Economic Co-operation and Development), Orange, PayAnywhere, PayPal, Pega, Phillips, Polar, Qualcomm Inc, RadioShack, Rakuten, RIM, Run GPS, Runkeeper, Samsung, SAP, SCCP Group, Sequoia Capital, Sierra Wireless, SITA Labs, Sling Media, SMCC (Sumitomo Mitsui Card Corporation), SoftTech Venture Capital, Sony, Staples, Starbucks, Sum Up, Sun Microsystems, TactioHealth, Target, Tel, Texas Instruments, T-Mobile, Toyota, True Ventures, Twitter, UPS, US FDA (Food and Drug Administration), Verifone, Verizon, Visa, Vodafone, Walmart, weightbot, WellDoc, ZTE.

Extra Info

◊ 8 key regions includes:

North America, Latin America, Western Europe, Central & Eastern Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East

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Key Questions

  • How many smart wireless accessories will be shipped over the next five years?
  • What will the retail value of these accessories be over the next five years?
  • What are the different sales channels adopted by players across the value chain?
  • What other business models will be employed to monetise smart wireless accessories?
  • How much revenue will these additional sources generate for service providers?
  • Which individual markets represent the greatest opportunity?
  • What hurdles will the market need to overcome in order to continue to grow?
  • What proportion of wireless accessories are wearable devices?

 

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