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Mobile WalletsOverviewThis new research suite provides the most comprehensive analysis of the mobile wallet space to date, enabling industry stakeholders to understand the implications of disruptive trends ranging from market deregulation to the emergence of integrated wallet offerings. It provides a comparative, heatmap-based assessment of the products and services offered by 12 leading players in the international wallet space, including handset vendors, card providers, network operators and Over the Top providers, gauging their respective opportunities in the short and medium term.

Key Features

  • ‘Wallet Wars’: analysis of leading player innovations, strategies and opportunities.
  • Market dynamics assessment across a series of key countries including China, India and the US.
  • Comparative assessment of leading players, focusing on factors such as the range of services delivered, their reach across national and international markets and our views on the scale of their opportunities.
  • Market forecasts for mobile wallet users, contactless adoption, wallet usage levels and transaction values, split by 8 key regions and by 12 national markets.

Key Questions

  1. Who are the most successful players in the mobile wallet space, and why?
  2. What factors will spur growth in mobile wallet adoption?
  3. How can the leading wallet providers maximise their future opportunities?
  4. What is the value of the mobile wallet market today, and how much will it be worth by 2021?
  5. Which markets will see the strongest growth in mobile wallet adoption?

Companies Referenced

24*7, Adyen, Airtel, Alibaba, Amazon, American Express, Ant Financial Group, Apple, Arbejdernes Landsbank, Archies, Arvind, Aurelia, BanaMex, Barclays, Benetton, Body Shop, BOKIS partnership, Braintree, Capital One, Carta Worldwide, China Postal, Citibank, Citrus Pay, Claro, Colour Bar, EcoBank, Econet, EMVCo, Ericsson, Gemalto, Giesecke & Devrient, Google, GSMA, ICICI Bank, Indosat, Ingenico, JCB, JP Morgan Chase, Jyske Bank, La Caixa, Lifestyle, Lotto, Mahindra Comviva, Mastercard, Maxx, MDM Bank, MobiKwik, Mothercare, NAB, Nets, Netsize, Nike, Nykredit Bank, O2, Optus, Orange, OT (Oberthur Technologies), Oxigen, PayMa, PayPal, Paytm, PBOC (People’s Bank of China), Pure Home, QQ, Qualcomm, Raphaels Bank, RBI (Reserve Bank of India), Reebok, Safaricom, Samsung, SK Telecom, Spar Nord Bank, Sports Station, Starbucks, Sunglass Hut, Sydbank, Telcel, Telefonica, Telenor, Telkomsel, Tencent, Transport for London, UnionPay, Venmo, Verifone, Visa Europe, Visa Inc, Vodafone, Weixin (WeChat), Wells Fargo, Western Union, Wirecard, World Travel & Tourism Council, Xiaomi, Xoom.

Data & Interactive Forecast

Juniper Research’s highly granular IFxls (Interactive Forecast Excels) enable clients to manipulate Juniper’s forecast data and charts to test their own assumptions, perform what-if analysis; and compare select markets side by side in customised charts and tables. IFxls greatly increase clients’ ability both to understand a particular market and to integrate their own views into the model.

Forecast suite includes:
  • Mobile wallet user numbers, average usage levels, total transaction volumes, average transaction price and total transaction value.
  • Data split by 8 key regions and 12 national markets (Canada, China, Denmark, Germany, Japan, Kenya, Norway, Portugal, Spain, Sweden, UK and US) as well as by 8 transaction types:
    • Instore, NFC
    • Instore, QR Code/Other
    • Online, Physical Goods Purchases
    • Online, Digital Goods Purchases
    • Domestic Money Transfers
    • International Money Transfers
    • Ticketing
    • Utility Bill Payment
  • Interactive Scenario tool allowing user the ability to manipulate Juniper’s data for 5 different metrics.
  • Access to the full set of forecast data of 16 tables and more than 2,200 data points.


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Analyst support is provided for the following areas:
  • Research related queries
  • Clarifying methodologies, forecast assumptions and forecast outputs
  • Identification of key market trends and opportunities

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Research Details

Windsor Holden
Mobile Wallets
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Canada, China, Denmark, Germany, Japan, Kenya, Norway, Portugal, Spain, Sweden, UK, USA


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