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A2P Messaging - Deep Dive Data & Forecasting 2019-2023OverviewOur market-leading A2P Messaging forecast suite comprises an essential guide to the development of the A2P market; assessing the future potential for operators in terms of revenue, traffic and revenue loss owing to grey route and OTT traffic.

For the first time, Juniper Research has provided 5-year forecasts for RCS-capable subscribers, RCS Business Messaging Traffic and operator revenues from RCS termination.


Provided in a PDF report and in interactive XL spreadsheet.

The forecasts include:
  • Operator A2P Revenues:
    • Total Operator Revenues from A2P Messaging Services
  • A2P SMS:
    • Directly Connected A2P SMS Traffic
    • Operator Revenues from Directly Connected A2P SMS
    • Grey Route A2P SMS Traffic
    • Operator Revenues from Grey Route A2P SMS
    • Operator Revenue Loss due to Grey Route A2P SMS
  • A2P SMS Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Operator Engagement
    • Retail
    • Ticketing
  • A2P Platform Revenues from Directly Connected Traffic
  • OTT A2P
    • OTT A2P Traffic Volumes
    • Potential Operator Revenue Loss from OTT A2P Messaging
  • OTT A2P Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Retail
    • Ticketing
Download a summary of the forecasts above, or request a detailed list of every table and chart via info@juniperresearch.com.

Want more insight and analysis? Our Full Research Suite includes access to this report, and other A2P Messaging research products - Find out more

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A2P Messaging - Deep Dive Data & Forecasting 2019-2023

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Our market-leading A2P Messaging forecast suite comprises an essential guide to the development of the A2P market; assessing the future potential for operators in terms of revenue, traffic and revenue loss owing to grey route and OTT traffic.

For the first time, Juniper Research has provided 5-year forecasts for RCS-capable subscribers, RCS Business Messaging Traffic and operator revenues from RCS termination.


Provided in a PDF report and in interactive XL spreadsheet.

The forecasts include:
  • Operator A2P Revenues:
    • Total Operator Revenues from A2P Messaging Services
  • A2P SMS:
    • Directly Connected A2P SMS Traffic
    • Operator Revenues from Directly Connected A2P SMS
    • Grey Route A2P SMS Traffic
    • Operator Revenues from Grey Route A2P SMS
    • Operator Revenue Loss due to Grey Route A2P SMS
  • A2P SMS Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Operator Engagement
    • Retail
    • Ticketing
  • A2P Platform Revenues from Directly Connected Traffic
  • OTT A2P
    • OTT A2P Traffic Volumes
    • Potential Operator Revenue Loss from OTT A2P Messaging
  • OTT A2P Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Retail
    • Ticketing
Download a summary of the forecasts above, or request a detailed list of every table and chart via info@juniperresearch.com.

Want more insight and analysis? Our Full Research Suite includes access to this report, and other A2P Messaging research products - Find out more

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Research Details

Publisher:
Juniper
Published:
06/03/2019
Author(s):
Sam Barker
Category:
A2P Messaging
Regions:
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Countries:
Brazil, Canada, China, Croatia, Czech Republic, France, Germany, India, Italy, Japan, South Korea, Poland, Russian Federation, Saudi Arabia, Singapore, South Africa, Spain, UK, USA

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