Juniper’s latest A2P (Application to Person) Messaging
research suite provides a comprehensive analysis of the ecosystem, assessing the opportunities across primary use cases and key verticals. It offers an in-depth exploration of the future of key verticals in the sector, including challenges to operators’ A2P messaging revenues from grey route traffic and OTT messaging applications such as WhatsApp and Viber.
This research suite includes:
- Deep Dive Strategy & Competition (PDF)
- 6 Year Deep Dive Data & Forecasting (PDF)
- Executive Summary & Core Findings (PDF)
- 12 months access to harvest online data platform