Report Overview

Juniper Research’s new Carrier Billing research report presents an independent analysis of the future evolution of this key market. It provides a comprehensive study of the growth of the carrier billing market, key verticals it is used in, and emerging trends in both developed and developing markets.

The report positions 15 vendors via the Juniper Research Competitor Leaderboard; providing an invaluable resource for stakeholders seeking to understand the complex competitive landscape in the market.

This report also presents a comprehensive market forecast; providing extensive insights and actionable data across the below areas, split by 8 key regions and 60 countries:

  • Carrier Billing Revenue
  • Carrier Billing Users
  • Carrier Billing Spend
These metrics are split by the following:
  • Key Verticals
    • Digital Games
    • Digital Videos
    • Digital Music
    • Digital Lifestyle
    • ePublishing
    • Physical Goods
    • Gambling
    • Ticketing
  • Device Used
This research suite includes:
  • Market Trends & Strategies (PDF)
  • Competitor Leaderboard (PDF)
  • Data & Forecasts (PDF & Excel)
  • 12 Months’ Access to harvest Online Data Platform
Key Market Statistics - Carrier Billing Spend
Market Size in 2023: $70bn
Market Size in 2027: $122bn
2023 to 2027 Market Growth: 74%

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Key Features

  • Market, Regional & Segment Analysis: Provides an in-depth analysis of the state of play of the carrier billing market, including key trends, assessment of the role of carrier billing in several key markets, as well as analysis of the place of direct carrier billing in a range of different economies, the opportunities this presents, and what vendors should do to take advantage of these opportunities.
  • Key Takeaways & Strategic Recommendations: Key opportunities for carrier billing vendors are highlighted, as well as actionable assessments of the options these present them. Key market trends are also analysed; making this section key reading for carrier billing vendors, mobile network operators and competitors alike.
  • Benchmark Industry Forecasts: 5-year forecasts are provided for the number of users, total spend and total revenue for carrier billing. This is also split by key verticals, including content & commerce, physical goods, gambling and ticketing. Content & commerce is made up of digital content and digital services, which is split into digital games, digital videos, digital music, digital lifestyle content and ePublishing. This data is also split by 8 key regions and 60 countries:
  • North America:
    • Canada, US
  • Latin America:
    • Argentina, Brazil, Chile, Colombia, Ecuador, Mexico, Peru, Uruguay
  • West Europe:
    • Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, UK
  • Central & East Europe:
    • Croatia, Czech Republic, Hungary, Poland, Romania, Russia, Turkey, Ukraine
  • Far East & China:
    • China, Hong Kong, Japan, South Korea
  • Indian Subcontinent:
    • Bangladesh, India, Nepal, Pakistan
  • Rest of Asia Pacific:
    • Australia, Indonesia, Malaysia, New Zealand, Philippines, Singapore, Thailand, Vietnam
  • Africa & Middle East
    • Algeria, Egypt, Israel, Kenya, Kuwait, Nigeria, Qatar, Saudi Arabia, South Africa, United Arab Emirates
  • Juniper Research Competitor Leaderboard: Key player capability assessment for 15 carrier billing vendors, via the Juniper Research Competitor Leaderboard.
    • Bango
    • Boku Inc
    • Centili
    • Degica
    • Digital Virgo
    • DIMOCO
    • Fonix
    • Infomedia
    • Kaleyra
    • MessageCloud
    • Mobiyo
    • NTH Mobile
    • PM Connect
    • SLA Digital
    • Telecoming

Key Questions Answered

  1. How many people will use carrier billing in 2027?
  2. How does carrier billing vary between regions?
  3. What are carrier billing vendors doing to generate growth?
  4. How can carrier billing providers make their offering stand out from other types of mobile payments?
  5. Which sectors are most important to the carrier billing market?

Companies Referenced

Interviewed: Bango, Telecoming.
Included in Juniper Research Competitor Leaderboard: Bango, Boku, Centili, Degica, Digital Virgo, DIMOCO, Fonix, Infomedia, Kaleyra, MessageCloud, Mobiyo, NTH Mobile, PM Connect, SLA Digital, Telecoming.
Mentioned: 7Eleven, 9mobile, A1, Addict Mobile, Alipay, Amazon, América Móvil, Apple, AT&T, Axiata Group, Badoo, Bango, Bank of Brazil, Bauer Media, Bauer Media Group, Bharti Airtel, BLIK, Boleto Bancário, Bouygues Telecom, BroadwayHD, BT Group, Cell C, Chabab Belouizdad, China Mobile, China Telecom, China Unicorn, Claro, Coca Cola, Crunchyroll, Deutsche Telekom, Disney, Du, Duolingo, EE, ePresse, Etisalat, Evina, Extreme Fighting Championship, Family Mart, Fortumo, France Télévision, Free, Gaana, Gameloft, Gig Capital, Gizer, Goal Acquisitions Corp, Google, HANDYPARKEN, Huawei, Hulu, Hungama, ITV, KDDI, Komoju, Lawson, LINE Pay, Mastercard, MasterClass, mGage, Mobily, Mondia, Movistar, MTN, NBA, Netflix, Nintendo, Noor Play, NTT DOCOMO, O2, OKAST, Ooredoo, Opta Sports, Optus TPG, Oracle, Orange, Paramount, PayPal, Peloton, Personal, Plkomtel, Pokus, Qello Concerts, Rakuten, RBI (Reserve Bank of India), Real Madrid CF, Reliance Jio Infocomm, Rentabiliweb Telcom, Revolut, Rogers, RSC Anderlecht, Samaritan’s Purse, Samsung, SFR, Showmax, SL Benfica, Smartfren, Snowplow, Sofortϋ, SoftBank, Solutions Infini, Spotify, STC, Steam, Strex, T Mobile, Telcom Argentina, Telefónica, Telekom, Telenor, Telkomsel, Telstra, Telus, Tencent, Thales, The Athletic, Three, Ticketmaster, TIM, T-Mobile, Turkcell, Twoo, Txtnation Holdings Ltd, Union Pay, UPI (Unified Payment Interface), Verizon, Vidio, Visa, Vodacom, Wargaming, WeChat, Weverse, WWE, Xbox, XL Axiata, Zain.

Data & Interactive Forecast

The forecast has several key splits, giving an extensive coverage of the quickly developing market:
  • Total Spend via Carrier Billing, split by:
    • Device
    • Content & Commerce
    • Physical Goods
    • Gambling
    • Ticketing
  • Operator Revenue from Carrier Billing, split by:
    • Device
    • Content & Commerce
    • Physical Goods
    • Gambling
    • Ticketing
    • Total Carrier Billing Users
Geographic splits: 60
Number of Tables: 76
Number of Datapoints: 50,000

harvest: Our online data platform, harvest, contains the very latest market data and is updated throughout the year. This is a fully featured platform enabling clients to better understand key data trends and manipulate charts and tables; overlaying different forecasts within the one chart – using the comparison tool. Empower your business with our market intelligence centre, and receive alerts whenever your data is updated.

Interactive Excel (IFxl): Our IFxl tool enables clients to manipulate both forecast data and charts, within an Excel environment, to test their own assumptions using the interactive scenario tool and compare selected markets side by side in custom charts and tables. IFxl greatly increase a client’s ability to both understand a particular market and to integrate their own views into the model.

Forecast Summary

Carrier billing spend will reach $122 billion globally by 2027; rising from $70 billion in 2023. This growth of 74% over the next four years will be driven by carrier billing expanding beyond content and into physical goods and ticketing.
  • Whilst digital games and video will account for almost 60% of global carrier billing spend by 2027, the report identified digital ticketing as the fastest-growing area – a key focus for carrier billing platforms and operators over the next four years. Maas (Mobility-as-a-Service) subscription platforms will be a vital driver of growth.
  • Carrier billing platforms and operators must look to partner with emerging transport solutions, such as multimodal transport. The subscription-based service is ideally suited to carrier billing owing to the recurring nature of spend aligning to the payment of mobile bills.
  • Whilst accounting for only 2% of global mobile subscribers, it will account for 12% of global carrier billing spend by 2027. A preference for cash amongst consumers and concerns about using payment cards online will drive users to increasingly adopt carrier billing. As such, carrier billing platforms must accelerate their partnerships with online retail merchants, enabling retailers to offer carrier billing payment solutions, and additionally benefit from Japan’s higher-than-average carrier billing spend.

Full Research Suite


Full Research Suite

  • Competitor leaderboard report (pdf)
  • Market trends & strategies report (pdf)
  • Market data, forecasts and analysis report (pdf)
  • Market data, forecasts and interactivity (xls)
  • harvest market data platform (12 months’ online access) - find out more

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Research Details

Juniper Research
Michael Greenwood
Operators & Providers
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Algeria, Argentina, Australia, Austria, Bangladesh, Belgium, Brazil, Canada, Chile, China, Colombia, Croatia, Czech Republic, Denmark, Ecuador, Egypt, Finland, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Japan, Kenya, South Korea, Kuwait, Malaysia, Mexico, Nepal, Netherlands, New Zealand, Nigeria, Norway, Pakistan, Peru, Philippines, Poland, Portugal, Qatar, Russian Federation, Saudi Arabia, Singapore, South Africa, Spain, Sweden, Switzerland, Thailand, Turkey, Ukraine, United Arab Emirates, UK, Uruguay, USA, Vietnam