A2P Messaging - Deep Dive Data & Forecasting 2020-2025A2P Messaging - Deep Dive Data & Forecasting 2020-2025Our market-leading A2P Messaging forecast suite comprises an essential guide to the development of the A2P market; assessing future potential for operators in terms of revenue, traffic and revenue loss owing to grey route and OTT traffic. Juniper Research also provides 5-year forecasts for RCS-capable subscribers, RCS Business Messaging traffic and operator revenue from RCS message termination.

Provided in a PDF report and in interactive XL spreadsheet.

The forecasts include:
  • Operator A2P Revenue:
    • Total Operator Revenue from A2P Messaging Services
  • A2P SMS:
    • Directly Connected A2P SMS Traffic
    • Operator Revenue from Directly Connected A2P SMS
    • Grey Route A2P SMS Traffic
    • Operator Revenue from Grey Route A2P SMS
    • Operator Revenue Loss due to Grey Route A2P SMS
    • Domestically Terminated and Internationally Terminated A2P SMS Traffic
  • A2P SMS Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Operator Engagement
    • Retail
    • Ticketing
  • A2P Platform Revenue from Directly Connected Traffic
  • A2P RCS:
    • A2P RCS Traffic Volumes
    • Operator Revenue from A2P RCS Traffic
  • A2P SMS Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Operator Engagement
    • Retail
    • Ticketing
  • OTT Business Messaging
    • OTT Business Messaging Traffic Volumes
    • Potential Operator Revenue Loss from OTT Business Messaging
  • OTT Business Messaging Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Retail
    • Ticketing
The research suite includes:
  1. Deep Dive Data & Forecasting: A2P messaging market prospects analysis, together with 5-year forecasts for key A2P messaging metrics, including mobile messaging users, traffic and A2P revenue.
  2. Interactive Forecast Excel: Highly granular dataset comprising more than 28,000 datapoints, allied to an Interactive Scenario tool giving users the ability to manipulate Juniper Research’s data (Interactive XL).
  3. harvest Online Data Platform: 12 months' access to all of the data in our online data platform, including continuous data updates and exportable charts, tables and graphs (ONLINE).
Download a summary of the forecasts above or request a detailed list of every table and chart via info@juniperresearch.com

Want more insight and analysis? Our Full Research Suite includes access to this report, and other A2P Messaging research products - Find out more
 

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A2P Messaging - Deep Dive Data & Forecasting 2020-2025

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Our market-leading A2P Messaging forecast suite comprises an essential guide to the development of the A2P market; assessing future potential for operators in terms of revenue, traffic and revenue loss owing to grey route and OTT traffic. Juniper Research also provides 5-year forecasts for RCS-capable subscribers, RCS Business Messaging traffic and operator revenue from RCS message termination.

Provided in a PDF report and in interactive XL spreadsheet.

The forecasts include:
  • Operator A2P Revenue:
    • Total Operator Revenue from A2P Messaging Services
  • A2P SMS:
    • Directly Connected A2P SMS Traffic
    • Operator Revenue from Directly Connected A2P SMS
    • Grey Route A2P SMS Traffic
    • Operator Revenue from Grey Route A2P SMS
    • Operator Revenue Loss due to Grey Route A2P SMS
    • Domestically Terminated and Internationally Terminated A2P SMS Traffic
  • A2P SMS Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Operator Engagement
    • Retail
    • Ticketing
  • A2P Platform Revenue from Directly Connected Traffic
  • A2P RCS:
    • A2P RCS Traffic Volumes
    • Operator Revenue from A2P RCS Traffic
  • A2P SMS Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Operator Engagement
    • Retail
    • Ticketing
  • OTT Business Messaging
    • OTT Business Messaging Traffic Volumes
    • Potential Operator Revenue Loss from OTT Business Messaging
  • OTT Business Messaging Segment Splits, including:
    • Advertising
    • Banking
    • Content Payments
    • Healthcare
    • Retail
    • Ticketing
The research suite includes:
  1. Deep Dive Data & Forecasting: A2P messaging market prospects analysis, together with 5-year forecasts for key A2P messaging metrics, including mobile messaging users, traffic and A2P revenue.
  2. Interactive Forecast Excel: Highly granular dataset comprising more than 28,000 datapoints, allied to an Interactive Scenario tool giving users the ability to manipulate Juniper Research’s data (Interactive XL).
  3. harvest Online Data Platform: 12 months' access to all of the data in our online data platform, including continuous data updates and exportable charts, tables and graphs (ONLINE).
Download a summary of the forecasts above or request a detailed list of every table and chart via info@juniperresearch.com

Want more insight and analysis? Our Full Research Suite includes access to this report, and other A2P Messaging research products - Find out more
 

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Research Details

Publisher:
Juniper Research
Published:
10/08/2020
Author(s):
Scarlett Woodford
Category:
A2P Messaging
Regions:
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Countries:
Brazil, Canada, China, Croatia, Czech Republic, France, Germany, India, Italy, Japan, South Korea, Poland, Russian Federation, Saudi Arabia, Singapore, South Africa, Spain, UK, USA

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