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Autonomous Vehicles & ADAS
OverviewJuniper’s ground breaking research into Autonomous Vehicles charts the anticipated opportunities in the Consumer & Commercial Driverless Cars market. It also investigates the developments that technologies such as ADAS (Advance Driverless Assistance Systems) will enable, offering valuable insights into the future market.
The research provides a comprehensive analysis of current and future developments in the market. A strategic assessment is provided of key players ranging from the traditional automotive OEMs, Tier-1 suppliers and new disruptive players.
This research includes:
  • Market Trends & Competitive Landscape (PDF)
  • 10 Year Market Sizing & Forecast (PDF & Excel)
  • Executive Summary & Core Findings (PDF)

Key Features

  • Regulatory Environment Analysis: In-depth examination of the emerging legislations and regulatory environment across core markets and geographical regions.
  • Trends Assessment: Strategic evaluation of the key market trends, including the disruption by technology players such as Apple, Baidu and Google.
  • Technology & Impact Appraisal: In addition to the benefits and use cases of AVs, it investigates key technological advances and critical challenges hindering market adoption.
  • Segment Analysis: Market segment analysis and forecast breakdown for Level 1, Level 2/3,  & Level 4 classifications, split by:
    • Consumer Vehicles
    • Commercial Vehicles
  • Interviews with leading players across the automotive value chain, including:
    • Velodyne
    • SoftKinetic
    • Cohda Wireless
    • Quanergy
    • QNX Systems
    • Continental
    • Elektobit
    • HERE
    • NCAP
  • Juniper Leaderboard: Key player capability and capacity assessment, together with our Leaderboard positioning matrix.
  • Benchmark industry forecasts: Provided for the size and growth of AV & ADAS market, including adoption and revenues.

Key Questions

  1. What are the challenges which may inhibit the development of the autonomous vehicles market?
  2. What are the new business models and how are stakeholders planning to monetise the self-driving car industry?
  3. What is the current state of the market and how will it evolve over the next 10 years?
  4. What is the future evolution model for critical autonomous vehicle technologies?
  5. What is the projected market demand for ADAS-Enabled Vehicles?

Companies Referenced

Interviewed: Cohda Wireless, Continental, Elektrobit, Euro NCAP, HERE, QNX Systems, Quanergy, SoftKinetic, Velodyne.
Profiled: Audi, Autoliv, BMW, Bosch, Continental, Delphi, Denso, GM (General Motors), Mercedes-Benz, Toyota, Volvo, ZF Friedrichshafen.
Case Studied: car2go, Cohda Wireless, Elektrobit, Euro NCAP, GM (General Motors), SoftKinetic, Velodyne.
Adasens Automotive, Advanced Scientific Concepts, Aisin, Akamai Technologies, Ambarella, Apple, Argus, Arilou Technologies, ARRB Group, ASL Vision, Autotalks, Avis, Baidu, BYD, C2C-CC, ChargeNow, Chariot, Cisco Systems, Citroen, Cruise Automation, DAF Trucks, Daimler, Deutsche Telekom, Didi, Drive Now, DS, easyCar Club, ESCRYPT, Fiat, Fiat Chrysler America, Ficosa International Group, Flextronic, FLIR Systems, Ford, Freescale, Geely Holdings, Get Around US, Gett, GoGet, Google, Halla DAS Lab Europe GmbH, Harman International, HDLE, Hellerman Tyton, Hongqi, IAV, Ibeo, IBM, IIHS (Insurance Institute for Highway Safety), Infinity, Intel, Leddaetech, Lemoptix, LeTV, Liberty Mutual, Luxoft, Lyft, M/A-COM Technology Solutions Holdings, Mapscape, Maven, Microsoft, Mitsubishi, Mobileye, National Agency for Automotive Safety & Victim’s Aid, NHTSA (National Highway Traffic Safety Administration), Nissan, Nokia, nuTonomy, NVIDIA, NXP, Ottomatika, Paccar, ParkMobile, ParkNow, Peugeot, Porsche, PSA, Qualcomm, Reach Now, Red Bend, Red Swoosh, Renault, Renault, Renesas, Robert Bosch Stiftung, Robot Taxi, SAE (Society of Automotive Engineers), Safran, Scania, Scoop Technologies, Security Innovation, Seeing Machines, Sidecar, Silvercar, SpaceX, Telstra, Tesla, Tobii, TomTom, TowerSec, TriLumina, TRW Automotive, Turo, Tyco Electronics, Uber, ublox, Ultimaco, Valeo, Valmet Automotive, Visa, Volkswagen, Wabco, WEpod, World Health Organization, Zeppelin Foundation, Zimride, ZipCar, Zirx.

Data & Interactive Forecast

The new Autonomous Vehicles & ADAS forecast suite includes:
  • Country level data splits for 8 key regions and country forecasts for:
    • Brazil
    • Canada
    • China
    • France
    • Germany
    • Mexico
    • UK
    • US
  • Segment splits by:
    • Commercial & Consumer ADAS Enabled Vehicles
    • Commercial & Consumer Autonomous Vehicles
  • Autonomous Vehicles forecast split by classification:
    • Level 1
    • Level 2/3
    • Level 4
  • What-If Analysis tool allowing user the ability to manipulate Juniper’s data for 4 different metrics.
  • Access to the full set of forecast data of more than 50 tables and over 9,000 datapoints.
Juniper Research’s highly granular Interactive Excels (IFXLs) enable clients to manipulate Juniper’s forecast data and charts to test their own assumptions using the Interactive Scenario Tool; and compare select markets side by side in customised charts and tables. IFXLs greatly increase clients’ ability to both understand a particular market and to integrate their own views into the model.

Research Options

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Autonomous Vehicles & ADAS: Market Sizing & Forecasts 2016-2025

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Juniper’s market leading research on Autonomous Vehicles & ADAS provides a comprehensive suite of 10 year projections, together with quantified findings regarding the adoption of ADAS and AV technologies in both consumer and commercial vehicles.
Juniper Research sub-divides these forecasts into three categories according to AV definitions provided by the National Highways and Transportation Agency (NHTSA):
  • L1 Vehicles
  • L2/L3 Vehicles
  • L4 Vehicles
Provided in a PDF report and in Interactive Excel spreadsheet.

The forecasts include:
  • Consumer Autonomous Vehicles Market:
    • Number of L2/L3 OEM Vehicles, Split by Region & Country
    • Total Revenues for L2/L3 OEM Vehicles, Split by Region & Country
    • Number of L4 OEM Vehicles, Split by Region & Country
    • Total Revenues for L4 OEM Vehicles, Split by Region & Country
  • Commercial Autonomous Vehicles Market:
    • Number of OEM Level 2/3/4 Commercial AVs, Split by Region & Country
    • Total Revenues for OEM Level 2/3/4 Commercial AVs, Split by Region & Country
  • Consumer ADAS Market:
    • Number of L1 OEM Vehicles, Split by Region & Country
    • Total Revenues for L1 OEM Vehicles, Split by Region & Country
  • Commercial ADAS Market:
    • Number of OEM Commercial Vehicles with ADAS Systems, Split by Region & Country
    • Total Revenues for OEM Commercial Vehicles, Split by Region & Country
Download a summary of the forecasts above, or request a detailed list of every table and chart via 

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30 Minutes Analyst time

30 minutes of support time on the telephone with one of our expert analysts.

Analyst support is provided for the following areas:
  • Research related queries
  • Clarifying methodologies, forecast assumptions and forecast outputs
  • Identification of key market trends and opportunities

Research Details

Gareth Owen
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Brazil, Canada, China, France, Germany, Mexico, UK, USA

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