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Cloud Computing - Consumer Markets
OverviewOur Enabling Technologies research provides an in-depth analysis of the strategies, drivers and constraints faced by the key emerging enabling technologies across the sector.
Juniper’s latest market-leading research examines the highly competitive consumer cloud computing service landscape. It evaluates each service segment in turn, investigating how stakeholders can develop sustainable business models and implement successful strategies. Readers will find benchmark data accompanied by comprehensive industry insight.
The research suite includes:
  • Market Appraisal slide deck (PPT)
  • 5 Year Market Sizing & Forecast spreadsheet (Excel).

Key Features

  • In-depth analysis of the current consumer cloud computing service landscape, segmented by:
    • Consumer Cloud Storage
    • Consumer Cloud Music
    • Consumer Cloud Games
  • Multi-segment strategic assessment, examining current trends, strategies and opportunities
  • Includes case studies providing key player analysis
  • Benchmark industry forecasts for size and growth of the consumer cloud computing market.
  • Strategic recommendations for service providers and other key industry decision makers.

Key Questions

  1. What is cloud computing, and how is it a disruptive phenomenon?
  2. What are the use cases for cloud computing, and how are consumer markets addressing this?
  3. What are the key drivers and hurdles that the market is facing?
  4. What strategies should service providers take to maximise revenues? 
  5. What key trends are shaping the consumer cloud computing market today?

Companies Referenced

Amazon, Apple, Box, Deezer, Dropbox, Flickr, Gaikai, G-Cluster, Google, Mega, Microsoft, Netflix, NIST (National Institute of Standards and Technology), Nvidia, O2, OnLive, Pandora, Rapidshare, Rdio, Samsung, Sony, Spotify, Tencent, Tidal, Ubuntu, Xiaomi, YouTube.

Data & Interactive Forecast

Juniper Research’s highly granular interactive excels enable clients to manipulate Juniper’s forecast data and charts to test their own assumptions using the Interactive Scenario Tool; and compare select markets side by side in customised charts and tables. IFxls greatly increase clients’ ability to both understand a particular market and to integrate their own views into the model.
Forecast suite includes:
  • Regional splits for 8 key regions, as well as 6 country level data splits for:
    • Canada
    • Germany
    • Japan
    • South Korea
    • UK
    • US
  • Segment splits for:
    • Consumer Cloud Storage
    • Consumer Cloud Music
    • Consumer Cloud Games
  • Interactive Scenario Tool allowing users to manipulate Juniper’s data for 6 different metrics.
  • Access to the full set of forecast data of 25 tables and 2,390 datapoints.

Research Options

All research reports now come with an enterprise-wide licence

Cloud Computing - Consumer Markets: Strategies & Forecasts 2015-2020

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Juniper’s Cloud Computing research suite explores the growing consumer cloud computing market, investigating and analysing the key trends, challenges and potential strategies for stakeholders. It includes a comprehensive suite of 5 year calculated projections which assess the anticipated market opportunity to 2020.
The research suite includes:
  1. Executive Summary – 36 page slide deck summarising key trends, business models and market forecasts, allied to a series of strategic recommendations for players across the value chain (PPT).
  1. Interactive Forecast Excel – Highly granular dataset comprising 2,390 datapoints, allied to an Interactive Scenario Tool giving user the ability to manipulate Juniper’s data (Interactive XL). The study includes exclusive forecast breakdowns for:
  1. Consumer Cloud Access:
  1. Residential Broadband Users
  2. Consumer Smartphone Installed Base
  3. Total Connections to the Cloud
  4. Total Cloud Computing Users
  1. Consumer Cloud Storage:
  1. Total Cloud Storage Users
  2. Total Users Subscribing to Free Services
  3. Total Users Subscribing to Premium Services
  4. Average Monthly Service Spend
  5. Annual Service Revenue
  1. Consumer Cloud Music:
  1. Total Cloud Music Users
  2. Total Users Subscribing to Free Services
  3. Total Users Subscribing to Premium Services
  4. Average Monthly Service Spend
  5. Annual Service Revenue
  1. Consumer Cloud Games:
  1. Total Cloud Music Users
  2. Total Users Subscribing to Premium Services
  3. Average Monthly Service Spend
  4. Annual Service Revenue
Download a summary of the table of contents and forecasts above, or request a detailed list of every table and chart via

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Included Support options

Email Support

Receive free email support for the research purchased by emailing your queries to

Support options

30 Minutes Analyst time

30 minutes of support time on the telephone with one of our expert analysts.

Analyst support is provided for the following areas:
  • Research related queries
  • Clarifying methodologies, forecast assumptions and forecast outputs
  • Identification of key market trends and opportunities

Research Details

Steffen Sorrell
Innovation & Disruption
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Canada, Germany, Japan, South Korea, UK, USA

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