Live support
We are sorry, but support is not available at the moment.
5G Market Strategies
OverviewOur latest 5G research provides expert insight, examining each of the key verticals by opportunity and pricing strategy. It provides stakeholder recommendations and market forecasts for the period 2019-2025.

The research examines operator approaches to future spectrum auctions and technology investment and evaluates viable pathways for operators to maximise return on investment by vertical sector.

Additionally, the research provides a detailed update on 4G LTE market development, providing forecasts for 2017-2022.
This research suite comprises:
  • Deep Dive Strategy and Competition (PDF)
  • 8 Year Deep Dive Data and Forecasting (PDF)
  • Executive Summary & Core Findings (PDF)

Key Features

  • Spectrum Auction & Development Spend Analysis: Strategic analysis of investment in development of 5G technologies and an evaluation of completed and future spectrum auctions for key countries, including:
    • China
    • Denmark
    • France
    • Germany
    • India
    • Italy
    • Netherlands
    • Romania
    • South Korea
    • Spain
    • Sweden
    • UK
    • US
  • Operator 5G Positioning Index: In-depth assessment of over 50 leading operators, displaying the top 25 in the Juniper Positioning Index. Profiles for the top 10 ‘most promising’ 5G operators are also included.
  • Benchmark Industry Forecasts: Provided for adoption, connections, operator billed revenue and data attributable to 5G connections for 8 global regions and key countries including:
    • Canada
    • China
    • Germany
    • Japan
    • South Korea
    • UK
    • US
  • Sector Analysis: An evaluation of ARPU/ARPC strategies, key market drivers, technological challenges and strategic recommendations for stakeholders across key market verticals, including :
    • Automotive
    • Digital Health Wearables
    • Mobile Broadband
    • Smart Cities
    • Smart Homes
    • Augmented Reality & Virtual Reality
  • Juniper Leaderboard: Key player capability and capacity assessment of 13 5G technology vendors.
  • Interviews with leading 5G service providers, including:
    • Ciena
    • CommScope
    • Ericsson
    • Evolved Intelligence
    • Mavenir Systems
    • Nokia
    • ZTE

Key Questions

  1. When and where will the first 5G services be launched?
  2. How can operators accelerate a return on their 5G investment?
  3. How will 5G ARPC evolve over the next 7 years?
  4. How will much data traffic will 5G connections generate?
  5. How will 5G enhance the IoT?

Companies Referenced

Interviewed: Ciena, CommScope, Ericsson, Evolved Intelligence, Mavenir, Nokia Networks, Syniverse, ZTE.
Profiled: CBNL, Ciena, Cisco Systems, CommScope, Ericsson, Fujitsu, Huawei, Intel, Mavenir, NEC, Nokia Networks, Qualcomm, Samsung, Spirent, Syniverse, ZTE.
Included in 5G Operator Positioning Index: AT&T, China Mobile, China Unicom, Deutsche Telekom, EE, Etisalat, KDDI, KT Telecom, LG U+, Megafon, NTT DOCOMO, Ooredoo, Orange, SK Telecom, Softbank, Sprint, Telefonica, Tele2, Telenor, Telia, Telkomsel, Verizon, Vodafone.
Mentioned: 3GPP, 5G Introduction Group, 5G Joint Activity Group, 5G Open Partner Programme, 5G Open Trial Specification Alliance, 5G PPP (5G Public Private Partnership), 5G Status Indicator Group, 5G Technology Forum, 5GIC (5G Innovation Centre, University of Surrey), 5GMF Trial Promotion Group, Agcom (Autorita per le Garanzie nelle Comunicazioni), Aircel, Alcatel-Lucent , Alphabet, Amazon, America Movil, ANCOM (National Authority for Management and Regulation in Communications), Anritsu, Apple, ARCEP (Autorite de Regulation des Communications Electroniques et des Postes), Arquiva, Asus, Atos, Audi, Avantel, Aviat, B-COM, Bharti Airtel, Biotelemetry, BMW, Boeing, Bouygues Telecom, BT, Bundesnetzagentur, Cable Exchange, Cadillac, CenturyLink, China Telecom, CHT, Cohda Wireless, Colt, Commsignia, Continental, ConVergence Technologies, DEA (Danish Energy Agency), Dell EMC, Delphi, DLink, EasTone, EFSI (European Fund for Strategic Investments), European Investment Bank, Expresso Telecoms Group, FCC (Federal Communications Commission), Ficosa-Panasonic, First Communications, France Telecom, Future Networks and Network Slicing Group, Gainspeed, Gemalto, Google, GSMA, Hitachi, HMD Global, HTC, IBM, Idea Cellular, IEEE, Ignite Forum, Inseego, InterCEL, ITU, Juniper Networks, Kathrein, Keysight Technologies, KPN, KT Corporation, KVH, Lear, LG Electronics, LG Innotek, Mercedes-Benz, MIC (Ministry of Internal Affairs & Communications), Microsoft, MIIT (Ministry of Industry and Information Technology), MINETAD (Ministerio de Energia, Turismo y Agenda Digital), Mitsubishi, Mobile TeleSystems, Mobily, MSIT (Ministry of Science and ICT), MTN, MTS, NetComm Wireless, NETGEAR, Nova Telecom, Novatel Wireless, Nuevatel, Obayashi, Ofcom, Oi, ONAPP, OnePlus, Open Fiber, Open Hyperscale Lab, OPPO, Packet Design, Panasonic, PTS (Post and Telecom Authority), Quectel, Red Hat, Sasken, Savari, Scartel, SFR, Sharp, Sierra Wireless, Singtel, Sistema, Sonim, Sony, Spreadtrum, STC, StraightPath, Swisscom, Telit, Telstra, Telus, Tesla, Three, Thundersoft, TIM, T-Mobile, TRAI (Telecom Regulatory Authority of India), Valeo, Vertical M2M, VimpelCom, Viptela, Virtial Open Systems, Vivo, VMWare, Vodacom, WHOOP, Wind, Windstream, Wingtech, Winncom, WNC, Xiaomi, Zain

Data & Interactive Forecast

Juniper’s latest 5G Market Strategies forecast suite includes:
  • 7 year benchmark forecasts for key metrics by 8 key regions and 7 country level splits including:
    • Canada
    • China
    • Germany
    • Japan
    • South Korea
    • UK
    • US
  • 5G Connections, ARPC and Operator Billed Service Revenue, split by segment:
    • Consumer Applications
    • Commercial Applications
  • 5G Connections, ARPC and Operator Billed Service Revenue, split by key verticals:
    • Automotive
    • Mobile Broadband
    • Smart Cities
    • Smart Homes
    • Augmented Reality & Virtual Reality
    • Digital Health Wearables
  • Access to the full set of forecast data of 115 tables and over 12,000 datapoints.
  • Interactive Excel Scenario tool allowing users the ability to manipulate Juniper’s data for 10 different metrics.
Juniper Research’s highly granular Interactive Excels enable clients to manipulate Juniper’s forecast data and charts to test their own assumptions using the Interactive Scenario Tool; and compare select markets side by side in customised charts and tables. IFxls greatly increase clients’ ability to both understand a particular market and to integrate their own views into the model.

Research Options

All research reports now come with an enterprise-wide licence

5G Market Strategies: Consumer & Enterprise Opportunities & Forecasts 2018 - 2025

Click here for product details

Juniper’s 5G Market Strategies research provides a comprehensive evaluation of future market prospects for 5G service providers and network operators. This market-leading research assesses the impact the technology will have on key IoT verticals aligned with use cases, pricing models and key execution strategies.

The research provides an in-depth analysis of the disruptive capabilities of 5G networks, providing insight into the future roadmap of this next iteration of cellular technology.

The research suite includes:
  1. Executive Summary & Core Findings: Top-level report summarising key trends, competitive analysis and market forecasts, allied to a series of key takeaways and strategic recommendations for C-level executives (PDF).
  2. Deep Dive Strategy & Competition: Strategic analysis of market dynamics, drivers and trends, together with a detailed investigation of key 5G technologies and player analysis through the Juniper Leaderboard (PDF).
  3. Deep Dive Data & Forecasting: 5G market prospects analysis, together with 7 year forecasts for key 5G metrics, including adoption, cellular traffic, and operator revenues (PDF).
  4. Interactive Forecast Excel: Highly granular dataset comprising more than 12,000 datapoints, allied to an Interactive Scenario tool giving users the ability to manipulate Juniper’s data (Interactive XL).
Download a summary of the forecasts above, or request a detailed list of every table and chart via

Add-on Research

Included Support options

30 Minutes Analyst time

30 minutes of support time on the telephone with one of our expert analysts.

Analyst support is provided for the following areas:
  • Research related queries
  • Clarifying methodologies, forecast assumptions and forecast outputs
  • Identification of key market trends and opportunities

Email Support

Receive free email support for the research purchased by emailing your queries to

Support options

Additional 30 Minutes Analyst Time

Purchase extra support time on the telephone for the research purchased with one of our expert analysts.

Research Details

Sam Barker
Innovation & Disruption
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Canada, China, Germany, Japan, South Korea, UK, USA

Related Research

    What about purchasing a subscription?

    Unlimited access to our research catalogue and data