Proptech: Technology Assessment, Vendor Analysis & Market Forecasts 2018-2023

Our latest Proptech research provides an essential analysis of how new business models surrounding the use of technology in the property market are creating dramatic change in the space. Emerging vendors are disrupting the traditional labour and cost-intensive model of property sale/rental, leading to rapidly scaling Proptech adoption.
The Proptech trends research provides a detailed assessment of which property market segments are being disrupted by the introduction of new technologies, as well as analysing key trends and emerging use cases in the sector. Based on these elements, the research suite identifies recommendations for key stakeholders in the industry to inform strategic planning.
The segments covered are:
  • Online Property Rental
  • Online Conveyancing
  • Shared Space
  • Corporate Space


Key Features

  • Market Dynamics: Provides an extensive evaluation of the Proptech ecosystem, covering the following elements:
    • Analysis of each segment of Proptech; how it is being applied in terms of present and future disruption to the wider property market.
    • Evaluation of Proptech prospects across 3 important country markets: China, the UK and the US.
    • Identification of key Proptech working groups and their progress in establishing Proptech as an accepted field.
  • Proptech Impact Assessment: Impact assessment covering P2P Rentals, Collaborative Renting, Crowdfunding, VR & AR, AI and Blockchain. This assessment scores each area against criteria such as cost barriers, regulatory barriers and technological clarity. It is a crucial resource for businesses considering which tools to investigate to generate revenues in the property market.
  • Benchmark Industry Forecasts: Forecasts across several Proptech segments, including the number of rentals carried out via Proptech platforms, as well as the total revenues for conveyancing via online platforms.  
  • Juniper Research Leaderboard: 12 leading Proptech vendors compared, scored and positioned on the Juniper Research Leaderboard, including:
    • Airbnb
    • Aiwujiwu
    • Casalova
    • FangDD
    • Flip
    • Indoor Reality
    • iProperty Group
    • Purplebricks
    • Redfin
    • Trussle
    • WeWork
    • Zoopla


Key Questions

  1. What are the key areas of the property market set to be disrupted through Proptech?
  2. What is the revenue potential of disruption to conveyancing for property sales?
  3. What are the drivers for this industry?
  4. Who are the leading players in this burgeoning segment?
  5. How lucrative are the property crowdfunding and shared space segments?

Companies Referenced

Case Studied: Flip, Rightmove, Propy.

Included in Juniper Research Leaderboard: Airbnb, Aiwujiwu, Casalova, FangDD, Indoor Reality, iProperty Group, Purplebricks, Redfin, Trussle, WeWork, Zoopla.

Mentioned: Accomable, Adbasis, Apple, Aviva, Baum & Dearsley, China Overseas Land & Investment, Conductor, Deco Software, Geovation, Goldman Sachs, Greenland, Habito, HM Registry and Ordnance Survey, HomeAway, Hometrack, Indoor Reality, ING, JP Morgan Chase, Kickstarter, Longfor, Loxone, Luxury Retreats, Meetup, MissionU, Mitula, Naked Hub, OECD, PEXA (Property Exchange Australia), PivotDesk, Poly, PropertyFile, REA Group, Redfin, Rocket Lawyer, Silvernest, Softbank, Spacemob, TechCrunch, Teem, Teplio, Tilt, Trooly, Trovit, UKPA (UK Proptech Association), Unomy, uSwitch, Vanke, Yopa, Zillow, ZPG.


Data & Interactive Forecast

Juniper Research’s Proptech forecast suite includes:
  • 5-year benchmark forecasts for key metrics by 8 key regions and 7 country level splits including:
    • Canada
    • China
    • Japan
    • Singapore
    • South Korea
    • UK
    • US
  • Property Rental
    • Total Rental Market
    • Rentals Facilitated by Proptech
    • Revenues for Proptech Firms from Rental Listings
  • Online Conveyancing
    • Number of Sales Conveyanced
    • Number of Sales Conveyanced Online
    • Total Cost of Conveyancing
    • Total Cost of Conveyancing Online
    • Total Cost Savings from Conveyancing Online
  • Shared Office Space
    • Number of Properties Rented out for Shared Corporate Space Services
    • Total Number of Desks Rented for Corporate Space
    • Total Spend Per Annum on Corporate Space Rental
    • Total Revenues for Shared Corporate Space Listings Companies
  • Shared Home Space
    • Number of Properties Rented out for Consumer Shared Space Services
    • Total Number of Consumer Rooms Rented
    • Total Annual Revenue from Consumer Space Rental
    • Total Revenues from Shared Consumer Space Stays
  • Interactive Scenario tool allowing the user the ability to manipulate Juniper Research’s data for 8 different metrics.
  • Access to the full set of forecast data of 42 tables and over 5,448 datapoints.
Juniper Research’s highly granular interactive Excels enable clients to manipulate Juniper Research’s forecast data and charts to test their own assumptions and compare markets side by side in customised charts and tables. IFxls greatly increase clients’ ability to both understand a particular market and to integrate their own views into the model.  

Proptech Reports


Full Research Suite

Proptech full research suite comprises:

  • Proptech PDF report
  • Interactive Forecast IFXL spreadsheet
  • 12 months' access to Proptech data updates in harvest - find out more


Click here for more information and purchase options

Nov 2018




Report PDF & Excel

Proptech full report and forecasts only, comprising:

  • Proptech PDF report
  • Interactive Forecast IFXL spreadsheet


Click here for more information and purchase options

Nov 2018




Research Details

Juniper Research
Nick Maynard
Fintech & Payments
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Canada, China, Japan, South Korea, Singapore, UK, USA