Juniper's Deep Dive Strategy & Competition report enables clients to stay a step ahead of the curve by following our thorough analysis of the mobile and online coupons market and its associated sectors.
This market-leading research explores the evolution of the digital couponing and loyalty space and tracks the ‘megatrends’ shaping that evolution, from mobile migration to hyper-personalisation. It also assesses the key drivers and challenges facing both stakeholders and consumers, together with an analysis of the primary players that are individually and collectively helping to shape the future of couponing and loyalty.
The research includes:
- Couponing challenge priority assessment
- Megatrends in mobile and online couponing
- New technologies opportunity analysis
- Mobile and online couponing platform provider positioning matrix, heatmap and profiles covering 12 key players:
- Eagle Eye
- Koupon Media
Offered in PDF format.
Please download the table of contents above for greater detail.