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Mobile Financial Services in Emerging MarketsOverviewOverview
Juniper’s market leading Mobile Financial Services research provides the most comprehensive and progressive analysis of this expanding market, addressing the following product sectors:
  • Money Transfer
  • Microloans
  • Microsavings
  • Microinsurance
This research assesses the leading markets and identifies the key areas for future deployment, as well as providing in-depth forecasts across a range of key metrics.
This subscription comprises:
  • Executive Summary & Core Findings (PDF & Excel)
  • Quarterly Updates
  • Juniper Insights (weekly publication)

Key Features

  • Sector Analysis: In-depth study of mobile financial services and how these operate, as well as the relative impacts of sophisticated microfinance product launches, includes sector breakdown of money transfer, microloans, microsavings, and microinsurance.
  • Trend Appraisal:
    • Analysis of the current market and services on offer, assessing how successful these have been.
    • Case studies providing insights into successful deployments of mobile financial services.
    • Identification of issues and barriers to successful launches.
    • Juniper Vendor Positioning Index for leading Mobile Money players.
  • Benchmark Industry Forecasts: sector by sector analysis of usage and transaction values for;
    • Domestic mobile money transfer,
    • Microloans,
    • Microsavings,
    • Microinsurance.
  • Interviews with leading players across the value chain, including:
    • Amdocs
    • Ericsson
    • TransferTo

Key Questions

  1. How can providers seek to take advantage of the mobile financial services space?
  2. How can operators differentiate themselves, ie through innovative product offerings?
  3. How can we expect to see the industry develop over the next few years?
  4. What are the key challenges faced by service providers in this space?
  5. What are the key market forces driving mobile financial services?

Companies Referenced

Airtel, Allianz, Alipay, Amdocs, Android, Apple, Bank of Ghana, Bill & Melinda Gates Foundation, Branch, Baidu, Bank of Commerce & Development, bKash, BRAC Bank, Buffalo Grid, CEFOR, CGAP, DFID, Dutch Bangla-Bank Ltd, eServGlobal, Ericsson, Easypaisa, EcoCash, Ecobank, EcoLoans, Econet, Facebook, Fidelity, Finca, Finja, GIZ, Google, GSMA, Government of Punjab, Grameen Foundation, IIF, ING, International Finance Corporation, Kopo Kopo Grow, M-Akiba, The MasterCard Foundation, M-Cell, Millicom, Money in Motion, M-PESA, M-Shwari, MTN Group, Mobikwik, M-KOPATrust Network Finance, Musoni, Omidyar Network, Orange Money, PayPal, PBoC, The People’s Bank of China, Punjab Information Technology Board, Safaricom, Samsung, Stonestep, Tameer Microfinance, Telenor, TerraPay, Tigo, TransferTo, TransUnion, Twitter, Union Pay, United Bank of Africa, Union Tank Car Company, USAID, VestaTigo Mobile Money, Wahda Bank, Xpress Money, ZainWeChat, Zoona Growth.

Data & Interactive Forecast

Juniper’s Mobile Financial Services in Emerging Markets forecast suite includes:
  • Regional data splits for:
    • Latin America
    • Indian Subcontinent
    • Rest of Asia Pacific
    • Africa & Middle East
  • Country level data splits for:
    • Bangladesh
    • Indonesia
    • Kenya
    • Pakistan
    • Tanzania
  • Total users of mobile financial services, including those who use mobile money transfer services.
  • Total value of annual domestic mobile money transfers. 
  • Total savings deposits made.
  • Number of loans taken out and total value of this sector.
  • Price of insurance services and number of customers taking out policies.
  • Access to the full set of forecast data of 33 tables and over 2,500 data points.
Juniper Research’s highly granular IFxls (interactive forecast excels) enable clients to manipulate Juniper’s forecast data and charts to test their own assumptions using the Interactive Scenario Tool; and compare select markets side by side in customised charts and tables. IFxls greatly increase clients’ ability to both understand a particular market and to integrate their own views into the model.


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Mobile Financial Services - Subscription

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Juniper’s Mobile Financial Services in Emerging Markets research suite, provides a set of comprehensive 5-year forecasts, alongside an in-depth analysis of market trends and opportunities, enabling industry stakeholders to understand the implications of the key drivers and disruptive factors across the Mobile Financial Services sector.
The research suite is delivered in PDF and Excel formats and includes:
  1. Executive Summary & Core Findings: Key trends and developments analysis across the Mobile Financial Services in 4 key emerging geographical markets (PDF).
  1. Benchmark industry forecasts: For key metrics, including transaction volumes and values, and user numbers (PDF). The study includes exclusive forecast breakdowns for:
    1. Total users of mobile financial services
      1. Total consumer expenditure and deposits
    2. Mobile Money Transfer
      1. User numbers for mobile money transfer services
      2. Total value of domestic mobile money transfer
    3. Mobile loans
      1. User numbers for mobile loan services
      2. Total value of loan transactions
      3. MNO revenues from loans
    4. Mobile savings
      1. User numbers for mobile savings
      2. Total deposits per user, per annum
      3. Total savings deposits
    5. Mobile insurance.
      1. Total users of mobile insurance services
      2. Cost to users for insurance
  1. Interactive Excel – highly granular dataset comprising more than 2,500 data points, allowing clients to compare select markets side by side in customised charts and tables (Interactive XL).

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Additional 30 Minutes Analyst Time

Purchase extra support time on the telephone for the research purchased with one of our expert analysts.

Research Details

Lauren Foye
Mobile Financial Services in Emerging Markets
Africa & Middle East, Indian Subcontinent, Latin America, Rest of Asia Pacific
Bangladesh, Indonesia, Kenya, Pakistan, Tanzania

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