Report Overview

Juniper Research’s new Cross-border eCommerce research report provides a highly detailed analysis of the evolution of this dynamic market.

This assessment features an examination of the different drivers, including the continued expansion of marketplaces, as well as an examination of challenges, such as different regulatory jurisdictions.

The report examines the future technologies that may play a role in cross-border eCommerce, including blockchain and CBDCs (Central Bank Digital Currencies).

The report also presents extensive market forecasts; delivering detailed insights and segmenting eCommerce payments by domestic versus cross-border, including splits for transaction value and volume, by the below categories:

  • Digital Goods
  • Physical Goods

This research suite comprises:

  • Strategy & Forecasts (PDF)
  • 5-year Market Sizing & Forecast Spreadsheet (Excel)
  • 12 months’ access to harvest Online Data Platform
Key Market Statistics
Market Size in 2022: $1.8tn
Market Size in 2026: $3tn
2022 to 2026 Market Growth: 91.14%

  Buy Full Research Suite - Immediate access to all the above only £2990.


Key Features

  • Market Dynamics: Detailed assessment of how cross-border eCommerce is expanding, and the trends that are influencing this highly dynamic area.
  • Key Takeaways & Strategic Recommendations: Key takeaways about the market and strategic recommendations for stakeholders on how they can succeed in this extremely competitive space.
  • Future Outlook: Provides an in-depth assessment of where the cross-border eCommerce market is heading, including what payment methods will be leveraged and what new technologies will play a key role.
  • Benchmark Industry Forecasts: Forecasts for eCommerce payments split by domestic versus cross-border, including splits for transaction value and volume, and by digital goods versus physical goods. Data is also split by our 8 key regions and the 25 countries listed below:
    • Argentina
    • Australia
    • Brazil
    • Canada
    • China
    • Colombia
    • Denmark
    • France
    • Germany
    • India
    • Italy
    • Japan
    • Mexico
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Saudi Arabia
    • Singapore
    • South Africa
    • South Korea
    • Spain
    • Sweden
    • UK
    • US

Key Questions Answered

  1. What are the key trends within the cross-border eCommerce market?
  2. What are the challenges to growth?
  3. What is the future growth potential?
  4. What can stakeholders do to capitalise on emerging opportunities and secure their position in the market?
  5. What will the value of cross-border eCommerce be by 2026?

Companies Referenced

Mentioned: & Other Stories, AACA (Alibaba Anti‑Counterfeiting Alliance), ACI Worldwide, AliExpress, Allegro, Ant Group, Apple, Argos, Asos, Auchan, Cainiao Network,, Cdiscount, comScore, Correios, Cos, Daraz , Deutsche Bank, Digital Commerce 360, EBANX, eBay, El Corte Inglés, eMarketer, ePrice, ESW, Etsy, European Commission, Expert, FDX, Global-e, H&M, Hepsiburada, iDEAL, IKEA,, Jumia, Kaola, Konga, La Redoute, Lazada, Lego, Lengow, Media Expert, Media Markt, Mercado Libre, Monetary Authority, MultiSafepay, n11, Nelo, Nespresso, Next, Otto, Paidy, Pandora, PC Componentes, pingNpay, Privalia, Rakute, Real Time Payments Network, RueDuCommerce, Shopee, Smyths Toys,, Swarovski,, Taobao, Tesco, Tmall, Trendyol, Twisto, US Trade Representative, Veepee, W3C (World Wide Web Consortium), Walmart, Webretailer, WeChat, Wish, World Bank, Worldline, Worldpay, Zalando.

Data & Interactive Forecast

Juniper Research’s Cross-border eCommerce forecast suite includes:
  • Forecasts for eCommerce payments split by domestic versus cross-border, including splits for transaction value and volume, and by digital goods versus physical goods.
  • Interactive scenario tool allowing users to manipulate Juniper Research’s data for 8 different metrics.
  • Access to the full set of forecast data of 58 tables and more than 13,400 datapoints.

Geographical splits: 25 countries

Harvest: Our online data platform, harvest, contains the very latest market data and is updated throughout the year. This is a fully featured platform enabling clients to better understand key data trends and manipulate charts and tables, overlaying different forecasts within the one chart - using the comparison tool. Empower your business with our market intelligence centre, and get alerted whenever your data is updated.

Interactive Excels (IFxl): Our IFxl tool enables clients to manipulate both forecast data and charts, within an Excel environment, to test their own assumptions using the Interactive Scenario Tool and compare selected markets side by side in customised charts and tables. IFxls greatly increase a clients’ ability to both understand a particular market and to integrate their own views into the model.

Forecast Summary

The value of cross-border eCommerce will exceed $2.1 trillion in 2023, from $1.9 trillion in 2022. This growth of over 13% in a single year reflects the increasing success of marketplaces which offer goods across borders, as well as the rising viability of cross-border sales as an eCommerce model.
  • As eCommerce models diversify, including models such as buy now pay later and click and collect, cross-border options must also keep pace, by agreeing local distribution and payment partnerships. Cross-border eCommerce vendors must offer localised eCommerce models, or they will lose out to options that better serve consumer appetites.
  • The marketplace model, where large vendors, such as Amazon or, sell goods to users on behalf of cross-border vendors, will be critical to growth. This model represents an easy way to access a large audience, while ensuring that accepting payments and other logistical issues are seamlessly handled.
  • Physical goods will account for over 97% of cross-border eCommerce spend in 2023, with digital goods making up the remainder. The maturity of cross-border export of physical goods as a business model as a major factor in this difference, as well as increasingly cost-conscious end users. Payments vendors must support a wide range of local payment methods, in order to capitalise on this sizeable opportunity.

Cross-border eCommerce Reports


Full Research Suite

  • Market trends, strategies and forecasts report (pdf)
  • Market data & forecasts - All topic data and interactivity (xls)
  • Quarterly updates to market data & forecasts (pdf, xls)
  • harvest market data platform (12 months’ online access) - find out more

Click here for more information and purchase options

Apr 2022




Research FAQs

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Research Details

Juniper Research
Nick Maynard, Susannah Hampton
Fintech & Payments
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East
Argentina, Australia, Brazil, Canada, China, Colombia, Denmark, France, Germany, India, Italy, Japan, South Korea, Mexico, Netherlands, Norway, Poland, Portugal, Saudi Arabia, Singapore, South Africa, Spain, Sweden, UK, USA