Juniper Research has comprehensively evaluated the AI in Digital Advertising
market; supplying essential reading for advertisers, publishers, advertising platforms and anti-fraud solution providers looking to understand the market forces disrupting the ecosystem. Readers will learn about the disruption set to hit the industry, where efforts will need to be focused, and how AI will be employed in the future of the digital advertising market.The research suite includes:
The research suite includes:
- Market Trends & Opportunities: Analyses of key emerging use cases for AI in the digital advertising industry; aligned with strategic recommendations for digital advertising stakeholders.
- Strategic Analysis: Strategic analysis of market dynamics, drivers and trends, together with a detailed investigation of market players in the Juniper Positioning Index.
- Interactive Forecast Excel (IFxl): Highly granular dataset comprising more than 1,500 datapoints, allied to an Interactive Scenario tool giving users the ability to manipulate Juniper’s data, including 5-year forecasts for:
- AI-based programmatic mobile search advertising
- AI-based programmatic mobile display advertising
- AI-based programmatic online advertising
- harvest Digital Markets Intelligence Centre – Visualises all of the data in easy to use and exportable graphs, tables and charts, and features continuous data updates for 12 months. Find out more.