Samsung No.1 in Smartphone Market, but Apple will bite back says Juniper Research
Samsung shipped 24.9 million smartphone in Q3,
No. 1 in market
Early iPhone 4S sales suggest improvement on
17.1 million for Apple
HTC doubles shipments year-on-year to 13.2
HAMPSHIRE, UNITED KINGDOM - 1st November 2011
Data from leading mobile analyst firm Juniper Research shows
that Samsung has taken the lead over Apple during Q3. 22% of 115 million
smartphones shipped were from the Korean giant, compared with Apple's 15%. While
Apple continues to find success with its premium iPhone range, its main rival
is finding success with handsets at a range of price points. Flagship model,
the Galaxy S II has continued the success of the first generation device, while
compelling new smartphones including Galaxy Note (5.3" display) are poised to
shake-up the market.
Apple about to
bite back with Siri
However, with Apple's iPhone 4S
selling 4 million in the first three days, Samsung will have to pull-out all
the stops to keep the Cupertino, CA-based company from re-taking top spot.
Daniel Ashdown, Research Analyst with Juniper Research notes: "While the 4S is
essentially an iPhone 4 with hardware upgrades, Siri is going to be a killer
app for Apple. And the continuation of the iPhone 4 and 3GS in effect positions the company's handsets at a range of
price points, without losing their premium image."
Don't forget HTC, and Nokia stops the rot
Taiwan-based HTC has doubled its
shipments year-on-year in Q3 to 13.2 million overtaking Blackberry-maker RIM
(11.9 million, down 8% y-o-y). Meanwhile, Nokia's shipments improved q-o-q,
after two successive declines. And with the Finnish company's first Windows
Phone 7 handset coming out, things may be looking up for Nokia. In Q3 the
company shipped 16.8 million smartphones, up slightly from the 16.7 million in
A free whitepaper ‘The Smartphone Opportunity' and further details of Juniper's report,
‘Smartphone Evolution Strategies: Premium, Standard & Economy Markets
2011-2016' are available at www.juniperresearch.com.
contact Jessica Hanslip at email@example.com, telephone
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