The Race for Autonomy

POSTED BY Sam Barker
A new report published by Juniper Research on autonomous vehicles this week - Autonomous Vehicles: Adoption, Regulation & Business Models 2015-2025 - found that autonomous vehicles are likely to hit the road by 2019, with consumer adoption set to take off in 2021. The market has witnessed significant developments over the past 12-24 months with stakeholders now conducting live trials.

Top 5 Promising Players

Juniper Research ranked the top 5 most promising players in the driverless car sector. They were scored on a number of key factors such as: 
Time spent developing related technologies;
First live test and other trials conducted;
Autonomous miles tested on public roads;
Size of autonomous fleet;
Press releases and media coverage;
Employees working on autonomous projects; 
Future opportunities and project scalability.

The results were as follows:

Google was ranked as the most promising player having been in development the longest and having logged the highest amount of autonomous miles on public roads.

Their investment in the technology is unparalleled and is most likely to succeed as the first to create a vehicle that is truly autonomous.

The Future

However, numbers will be low as it is expected less than 1% of the vehicles on the road will be autonomous by 2025, owing to initial high purchase cost and those who wish to retain the driving experience. Juniper’s full research on Autonomous Cars discusses the current state of testing, benefits and hurdles to adoption and potential future business models and monetisation strategies.

For a summary of the connected and autonomous vehicles market, please download our whitepaper On Track with Connected and Self-Driving Vehicles.