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Our Resource pages provide access to a variety information sources including partner events, the Juniper Future Digital Awards programme and a variety of multimedia. In addition, you can subscribe to our free Whitepapers.

Whitepapers & Free Research

Our whitepapers cover a wide range of topics and generally reflect the areas that we cover most. Registered users on the website can download our free whitepapers, published on a weekly basis.

Digital Retail Marketing ~ Beacons Signal The Future

May 2016
There is a pronounced trend from brands and retailers to offer coupons which are based around location-aware delivery mechanisms, be it NFC (Near Field Communication), Wi-Fi or GPS. From their initial forays into the space, brands have recognised that coupons with a location element typically enjoy far higher redemption rates than those without, particularly in the form of impulse purchases.

In-App Purchases ~ Coining it in for Developers

May 2016
In Juniper’s assessment of the applications market place, we have analysed the use of applications on mobile, tablet, featurephone and, for the first time, Connected TVs. We segment the applications market into the following categories: ereaders, finance, games, healthcare, lifestyle, multimedia, productivity and social communications. 

Smart Cities ~ On the Faster Track to Success

May 2016
Overall, Juniper anticipates that the smart grid technology deployment will deliver $18.8 billion in cost savings in 2021. This will be achieved through reduced energy use and avoided economic costs from emissions. The reduced emissions are equivalent to those produced by nearly 15 million homes annually.

This whitepaper covers; the smart grid, renewable energy sources, non-technical losses, smart traffic management, no ‘one size fits all’ approach, smart parking, smart street lighting, service expansion and a smart city forecast summary.

Digital Advertisers vs the Ad Blockers

May 2016
Mobile platforms are becoming increasingly important as ad spend on these platforms have surpassed ad spend on their desktop counterparts. As such, publishers are directing more of their efforts towards the mobile space as users switch to mobile devices to browse the Internet.

Managing The Risk Of Fraud

April 2016
Online fraud has become big business and costs billions of dollars each year, not just in fraud loss, but also in administrative overheads. Banks and online merchants are in a continuous battle to prevent fraud. 
This Whitepaper looks at; what is driving fraud in eCommerce & online banking, global fraud rates, fraud attacks by vertical, market forecast summary & key takeaways.

Mobile ~ The Big Ticket

April 2016
Consumers have realised the benefits of online ticketing over traditional means and it has become an established and matured market with users representing steady growth; this is highlighted in the figure right.
Juniper estimates that the number of mobile ticketing users far exceeds that of online ticketing users in 2 key sectors: Entertainment (including movie ticket sales) and Metro/Bus.

Digital Commerce - Sizing the Opportunity

April 2016
Juniper’s latest research, Digital Commerce: Key Trends, Sectors & Forecasts 2016-2020, found that the digital commerce market is set to increase from $4.9 trillion in 2015 to just over $8 trillion by 2020. In perspective, the GDP (Gross Domestic Product) of Japan (the world’s third largest economy in terms of nominal GDP) was estimated to be $4.6 trillion in 2014.

Sharing Economy ~ Uber Disruptive

April 2016
With the advent of the sharing economy, one segment which has lent itself well to this disruptive trend is transport, where the desire for cheap, efficient and easy access to transport mechanisms has seen demand soar.

Tablets, Phablets, Hybrids - One Device to Rule them All

April 2016
The miniaturisation and mobility of computational power has brought about a range of devices that are becoming more significant than traditional PC-based computing, covering a multitude of divergent devices from smartphones to MP3 players

Maximising the Digital Payment Opportunity

March 2016
Maximising the Digital Payment Opportunity, analyses key trends across the digital payments space and provides a forecast summary of transactions values for contactless, eRetail and online remittance spend.
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