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Resources

Our Resource pages provide access to a variety information sources including partner events, the Juniper Future Digital Awards programme and a variety of multimedia. In addition, you can subscribe to our Whitepapers or the Vision newsletter.

Whitepapers & Free Research

Our whitepapers cover a wide range of topics and generally reflect the areas that we cover most. Registered users on the website can download three whitepapers per quarter or take out a twelve month whitepaper subscription. Subscriptions cost a very reasonable £50 (approx $75 or €65) and provide access to all currently available whitepapers, and all new whitepapers published during the subscription period.

Clients with Corporate subscriptions are able to download an unlimited number of current and newly published whitepapers during the period of their subscription.

If you would like to take out a whitepaper subscription then please visit our whitepaper subscription page.

Wi-Fi Calling Operators

May 2015
MNOs (Mobile Network Operators) are facing unparalleled challenges to remain profitable as global numbers of subscribers increase, ARPU (Average Revenue Per User) decreases and they face stiff competition from other operators and Over-The-Top players who increasingly use their network for little or no return.

Cybercrime & the Internet of Threats

May 2015
As more and more business infrastructure moves online, so do those wishing to destroy or defraud that infrastructure. Cybercrime is a growing threat to corporations and consumers, who are increasingly using online methods to run their businesses and lives. With the advent of mobile computing, this is only likely to become more common.

Digital Marketing ~ Don’t Discount Loyalty

April 2015
Retail is increasingly online and digital, not merely in terms of the purchases made, but with regard to the supporting infrastructure around advertising, loyalty, promotion and marketing. As transactions have moved online so, too, has the wider ecosystem evolved to keep pace. Advertising is now delivered to consumers across a multitude of screens, with brands and marketers keen to exploit the respective benefits of each device type. Loyalty schemes and promotions can draw on the assets that connected devices have to offer, delivering targeted, personalised, timely campaigns based on the profile and location of the consumer.

OTT ~ A Threat Networks Can’t Shake Off

April 2015
The growing popularity of watching and sharing TV online has meant that viewing video online has also become a much more widespread activity in many people’s lives, particularly the younger demographic. There are many sites which allow people to view user-generated content, music videos, film trailers, news and so forth. This behaviour originated from the trend for DTV (Digital TV) given that online video does not conform to a schedule and Internet TV and online video services often see less advertising within the show compared to shows on traditional TV.

Digital Advertising Gets Personal

April 2015
Since the first ever clickable banner advert in 1993, advertising on digital platforms has seen significant developments. According to the IAB (Interactive Advertising Bureau), 2013 saw digital advertising revenues overtake cable TV advertising in the US for the first time. The process by which advertisements reach their target audiences has advanced from just being the advertiser and publisher to including a plethora of stakeholders in between them...

Digital Content - An Over The Top Reaction

April 2015
The digital content landscape continues to evolve at pace, an evolution which has implications for all its stakeholders. With paradigm shifts in the way that content is accessed, monetised and delivered, those stakeholders need to adopt agile strategies which can respond to the shifting demands that this evolution creates and, if necessary, adjust their roles in the digital ecosystem.

Augmented Reality ~ A Market, Primed

March 2015
AR (Augmented reality), also known as ‘mixed reality’, has a long history with roots that can be traced all the way back to the beginning of the 20th century. Indeed, the concept first appeared in L Frank Baum’s 1901 novel The Master Key: An Electrical Fairy Tale, in which the protagonist’s special glasses overlay a coded analysis of an encountered person’s personality.

Smart Wireless Devices & the Internet of Me

March 2015
Since the conception of the Web, Internet-connected devices have expanded in every conceivable direction, from phones to absent computing in the cloud. Cloud computing, in particular, has enabled the growth of the Internet of Things in the last few years, allowing devices to receive and transmit data. Since the introduction of a common standard for low-energy communications began in the mid 2000s and became ever-more common and efficient, we are now moving beyond the Internet of Things to devices which become part of consumers’ personal space when they are used. This is the Internet of Me.

Ticketing Takes Off

March 2015
The following figure explains how Juniper Research segments the overall digital commerce market into retail, payments and banking and their respective principal sub-segments. It is important to appreciate that these segments are not mutually exclusive and necessarily intersect one other to a varying extent. Boundaries between the segments are not always black and white in the reality of the marketplace and services delivered...

Mobile World Congress 2015 - Disruptors, Innovators & Cash Cows

March 2015
Mobile World Congress is the world's largest annual gathering of mobile and related industry C-Level executives. Launched in 1987, MWC has become the platform for the world’s leading mobile device vendors and service providers to launch their latest hi-tech products and platforms. This year we have seen key product and platform launches from Samsung, Huawei, HTC, Microsoft, SAP, Sony, Nokia, Google, LG, AT&T, Vodafone, Sierra Wireless, Cisco, Ericsson, Alcatel-Lucent….and more...
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