Mobile/Tablet TV & Video
OverviewJuniper Research is a leading digital media and content strategy expert. For more than a decade we have provided comprehensive coverage of this fast moving space, including the key developments within TV and video products and services. 

Juniper’s Mobile and Tablet TV & Video research gives a comprehensive analysis of the latest deployments, technologies and acquisitons in this sector and addresses how content is distributed and monetised.

Key Features

  • Comprehensive analysis of the key hurdles and challenges facing OTT (Over-The-Top) players, content providers, network operators and broadcasters.
  • Key assessment of the latest developments in the mobile TV and video sector and addresses how the environment is evolving.
  • Interviews with leading players across the value chain including Applicaster, AT&T, Dyle, Shazam, Siano, Sling Media, VEVO, and Zeebox.
  • Key player capability and capacity assessment, together with vendor market positioning matrix.
  • Benchmark industry forecasts for size and growth of the mobile TV and video markets.

Key Questions

  1. How many viewers are purchasing a subscription service to mobile TV and video?
  2. How many users are paying for films/TV shows at the point of download?
  3. What are the key trends which are driving the growth of the mobile TV and video industry?
  4. What are the primary business models which stakeholders are following?
  5. What are the prospects for mobile broadcast TV?

Companies Referenced

Interviewed: Applicaster, AT&T, MCV (Mobile Content Venture), PaidContent, Shazam, Siano Mobile Silicon, Sling Media, VEVO, zeebox

Profiled: AT&T, BBC, Elgato, Hulu, MCV, MobiTV, Netflix, Siano, SK Telecom, Sky, Sling Media, Verizon

Case Studied: Amazon, Deutsche Telekom, MCV, Sky, TVCatchup, Viggle, Vine

Mentioned: 3, A&E Networks, ABC, Aereo, Audi, BT, CBS, Channel 4, Channel 5, CMMB (China Mobile Multimedia Broadcasting), Comcast, Comedy Central, Criterion, Crunchyroll, Cyfrowy Polsat, DiGi, Digita, Digital Rights Group, Dish Network, Disney, DreamWorks, Dyle, Endemol, Epix, Ericsson, Facebook, FOX, GetGlue, Google, HBO, ION, ITV, KBS, KPN, LG, Lionsgate, MBC, Media Broadcast, MGM, Microsoft, MiniTV, Miramax, Mobision, MTV and Univision, MTV Networks, Nagra, National Geographic, NBC, NBC Universal, Optus, Orange and T-Mobile, Paramount, PBS, Pearl Mobile DTV, Qualcomm, RCA (Radio Corporation of America), S4C, Safaricom, Samsung, SBS, Swisscom, TED, Telemundo, Telstra, The BBC, Sony Pictures, The CW, T-Mobile, Toshiba, TU Media, Twitter, Univision, Vietnam Multimedia Corporation, Virgin, Vudu, Walk TV/3 Italia, Warner Bros, WWE, Nickelodeon, YouTube, YTN.

Data & Interactive Forecast

Juniper Research’s highly granular interactive Excels enable clients to manipulate Juniper’s forecast data and charts to test their own assumptions, perform what-if analysis; and compare select markets side by side in customised charts and tables. IFxls greatly increase clients’ ability to both understand a particular market and to integrate their own views into the model.

Forecast suite includes:
  • Country level data splits for the US, Canada, UK, Germany and France, as well as 8 key regions.
  • Device splits by smartphone, featurephone and tablet.
  • What-If Analysis tool allowing user the ability to manipulate Juniper’s data for 29 different metrics.
  • Access to the full set of forecast data of more than 100 tables and 9,300 datapoints.

Buying Options

All research reports now come with an enterprise-wide licence

Mobile/Tablet TV & Video: Content, Broadcast & OTT Strategies 2013-2017

With the rise of OTT services such as streaming subscriptions and social TV, the mobile TV and video market has altered significantly. In recent years, our well recognised TV & Video research enable industry players to evaluate the development of the whole ecosystem and identifies the best practice models for clients to monetise content. 

The research suite includes:
  1. Executive Summary - Slide deck summarising key trends, competitive analysis and market forecasts, allied to a series of strategic recommendations for players across the value chain (PPT).
  2. Market Trends & Competitive Landscape - strategic analysis of market dynamics, drivers and trends, together with service provider capability assessment and matrix (PDF)
  3. Market Sizing & Forecasts – regional and sector prospects analysis together with five year forecasts for key metrics, including adoption, traffic and service revenue (PDF).
  4. Interactive Forecast Excel – highly granular dataset comprising more than 9,300 datapoints, allied to What-If Analysis tool giving user the ability to manipulate Juniper’s data (Interactive XL).
Download a summary of the table of contents and forecasts above, or request a detailed list of every table and chart via

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Research Details

Analyst Team
Content & Applications
8 Key Regions - includes North America, Latin America, West Europe, Central & East Europe, Far East & China, Indian Subcontinent, Rest of Asia Pacific and Africa & Middle East

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