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Mobile Music

Mobile Music

Ringtones, Ringbacks, Full Tracks & Payment Models 2007-2012 (Fourth Edition)

Publisher: Juniper Research
Date Published: 07/01/2008
Category: Entertainment
No of Pages: 175
Coverage: Global - 8 Key regions
 

Overview

This fourth edition of the mobile music report provides a complete analysis of the market opportunity for mobile music services up until 2012. Through an examination of the current mobile music market and in-depth qualitative research in the form of one-on-one interviews with leading members of the mobile music value chain, this focused study offers market projections for each category of mobile music service: ringtones; ringback tones; OTA full track downloads; and subscription based rental services & streamed radio.  The report also presents market projections for mobile music user numbers and revenues between 2007 - 2012 split by eight key regions of the world.  In addition, this extensive analysis of the mobile music market provides a vital analysis of the growing interest in subscription-based rental services.

Key questions the report answers:


• What strategies should operators, vendors and aggregators employ to maximise their respective returns in the mobile music sector?
• What are the prospects for the rental music market?
• Are there further opportunities for growth in the ringtone market?
• To what extent are current music content retail prices sustainable?
• What impact has 3G had on the mobile music market?
• What are the major hurdles to greater adoption of mobile music?
• How has the mobile music value chain developed?
• Who are the major players in the mobile music market?
• Will advertising provide a viable primary revenue stream for content providers?
• What is the total value of the mobile music market?

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Related Reports:

Mobile Music

Related Categories: Mobile Content & Applications

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