Mobile Markets & Strategies

Whitepapers

• Top 10 Mobile Trends for 2012

  As we enter 2012, the global economic situation is, to put it mildly, precarious. The combination of several interrelated prevailing conditions – high levels of government debt, low interest rates, high and rising unemployment, reduced average consumer purchasing power – have generated an environment which threatens at best a prolonged period of low to zero growth or – more likely - a double-dip recession across Western markets.

• mHealth ~ Vital Signs

  This new, extrapolative report is an indispensable guide to getting in on the ground floor of this high growth sector. Juniper offers readers a meticulous breakdown of the prospective revenues and initial costs involved in forging a sustainable and lucrative mHealth market for mobile network operators, suppliers, healthcare professionals and module & device manufacturers.

• mVoice, mVideo, mVoIP

  Despite intense competitive pressure on the voice market and the disruptive influence of technologies such as IP (Internet Protocol), voice remains the mainstay of mobile network operator’s revenues worldwide. This will remain the case over the forecast period, however...

• Crunch time for Mobile Operators

  The report found that MNO core revenues were flatlining and even declining in some markets, the result of market saturation allied to falling ARPU. Furthermore, operators were faced with the prospect of spiralling backhaul costs due to the dramatic increase in cellular network data traffic, which more than doubled in 2010 and is expected to increase by more than 13x to 25,000 Petabytes per annum by 2015...

• M2M ~ Connecting the devices

  This whitepaper looks at a number of key opportunities and challenges for the M2M market and the various sectors within it...

• Still an Indian Summer for Mobile!

  Despite comprising just five countries, the region – with more than 1.6 billion inhabitants – includes nearly a quarter of the global population. Three of its countries – India, Pakistan and Bangladesh are among the world’s seven most populous nations...