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Posts Tagged ‘Mobile Commerce’

Mobile ticketing: Southwest Airlines launches iPhone App


by Howard Wilcox on February 5th, 2010

With the growth of smart phones and the mobile web, many companies - particularly in the transport industry - are launching ticketing solutions that are delivered by these routes also. Southwest Airlines for example has announced its first app for the iPhone and iPod touch.
Customers can book reservations, check in, check flight status, view flight [...]

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MixMobi: New development in Mobile Coupons


by Howard Wilcox on January 29th, 2010

I was alerted recently to MixMobi, which is a new technology platform offer to retailers who want to create their own coupons and offers. Why’s it interesting? Well for several reasons. It ticks a lot of boxes for success in mobile marketing.
The mobile channel offers merchants the opportunity to differentiate from their competition. In the [...]

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RegaloCards Mobile Payments Network Expands


by Howard Wilcox on January 22nd, 2010

“Who are RegaloCard?” some people may be asking. I’d have said the same a few months ago. But so far in 2010 they’ve made half a dozen announcements about their mobile money transfer services. RegaloCard is an example of an innovative approach to mobile money transfers. It is a prepaid gift card that immigrants can buy in [...]

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Mobile commerce - developing fast


by Howard Wilcox on January 8th, 2010

In my last blog of 2009, I concluded that some retailers and merchants have yet to latch on to the potential of the mobile and integrate it into their marketing strategy. Well, the news from eBay should encourage them to sit up and take notice. To quote eBay - “some recent mobile transactions in the US include:
$19,108 [...]

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App-y Holidays


by Howard Wilcox on December 11th, 2009

Ok I apologise but I couldn’t resist that one! If you asked me what is different about this year’s holiday season then I’d say the profusion of apps. Not just apps from retailers either. Of course there are more and more of those, such as House of Fraser just announced.
It’s more than these though. I’ve noticed [...]

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