Thirty years or so ago, as the VHS video standard stood triumphantly atop the battered corpse of the vanquished Betamax, thence to make its way into millions of homes in the UK and elsewhere, an interesting retail byproduct was born. Sensing a gap in the market, a plethora of small-time entrepreneurs embraced the Zeitgeist, loaded [...]
Posts Tagged ‘mobile advertising’
In our sparkling-new Mobile Search & Discovery report we have forecast that this market will be worth $15 billion annually by 2017. A large chunk of this market is mobile web search; where, as I blogged recently, Google dominates. Not resting on its laurels, Google has been continuing to make its mobile search “richer, more [...]
Facebook has just released a few more details regarding its forthcoming – May 18 – IPO, notably that shares will be priced in the $28-35 range, valuing the company at $85-95 billion. To which we all say: Wow (or a similar expression denoting amazement and wonderment). Although, in most cases – including that of this [...]
Reports have emerged from within Facebook that the company is poised to make its first move into the mobile advertising space, possibly by inserting its Sponsored Stories adverts – which highlight a user’s friends interaction with various brands – into a user’s mobile News Feed. The reports, which first saw the light of day in [...]
Just over a year ago, Apple was awarded a trademark for the phrase, “There’s an app for that.” The idea behind the phrase was to convey that, for almost any functionality you could think of, there was a probably a mobile app already developed, ready and waiting to deliver just what you were thinking. All [...]
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