Reports have emerged from within Facebook that the company is poised to make its first move into the mobile advertising space, possibly by inserting its Sponsored Stories adverts – which highlight a user’s friends interaction with various brands – into a user’s mobile News Feed. The reports, which first saw the light of day in [...]
Posts Tagged ‘Facebook’
So far this year Facebook has bought six companies ranging from the mobile app developer, Snaptu, to the mobile advertising firm, Rel8tion. One acquisition, Beluga, whose business centred on group messaging, was eventually integrated into the Facebook Messenger app. The most recent acquisition – announced this week – is the purchase of small geosocial networking [...]
“We are not focused on advertising in the mobile at all.” Thus spake Facebook, or – to be precise – Fergal Walker, Facebook’s Head of Mobile Partnerships for EMEA and its representative at the Monetising Mobile Conference in London on Wednesday. Well, now. In an environment where every major advertising network in the world is [...]
On the off chance that you felt that maybe Facebook had become a little passé, and that MySpace is sooo last season, darling, a brash newcomer by the name of Google has decided to enter the social networking arena. Google Buzz is (to quote the commentary from its Youtube video) “a new way to share [...]
Well yes it’s true this time: the founders of WOW Deal (strap line – “It’s the Mobile Coupon Superhero!”) want everyone in the USA to be given a free lunch or dinner from a friend. It works like this. Lunch mobile coupons are delivered at 10am and expire at 2pm. In between all you do [...]
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