There is a long and noble tradition in the UK whereby bookmakers, presumably bored of laying odds for the 3.30 at Kempton, succumb to attacks of whimsy and engage in the far more interesting task of assessing (amongst other things) whether it is likely to snow on Christmas morning; whether aliens will visit us at [...]
Analyst Archive
Mobile Advertising - Consolidation’s the name of the game…
by Dr Windsor Holden on January 13th, 2010
Well, it’s all go in mobile advertising, that’s for sure. After Google had forked out $750 million for AdMob in November last year, and Apple signaled their intention of moving into the advertising space with their acquisition of Quattro Wireless for a reported $275 million, you might have thought the industry would have paused to [...]
Just in case you missed it – if you’re in the UK, you may have been preoccupied with the large blanket of snow that has just landed – the first Googlephone has arrived.
Albeit only the US, but, hey, it’s arrived – via a Google-hosted web store which, according to Mario Queiroz, VP of Product Management, [...]
And so we approach the end of the noughties. It hasn’t quite provoked the veritable flood of fin de siecle considerations we had in ’99, but we’re still getting a steady trickle of celebrities, journalists and thinkers (the terms are not, fortunately, mutually exclusive, but neither is there are complete overlap amongst any of the [...]
Telefonica has launched Amobee’s mobile advertising solution across eight of its European and Latin American markets, with deployments expected in its other territories by the end of the year, and - get this - the customers aren’t getting anything in return.
Well, this is novel. As Ambrose Silk once observed to himself, Gawd strike me pink.
Previously, [...]
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